PREMION @PremionMedia
Premion, part of @TEGNA, is leading the evolution in local CTV/OTT advertising premion.com New York, NY Joined November 2016-
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#CTV has emerged as a vital activation point for reaching and persuading voters for the #2024election cycle. Here's four strategies for #political candidates to effectively reach, influence, and drive voter outcomes via @MediaPost premion.com/news/why-ctv-i…
From driving sales for a top furniture retailer, reaching new car & truck buyers to driving Internet & mobile subscriber growth, here's how our #advertisers are leveraging precision #targeting and #audience #insights to drive #CTV outcomes via @MediaPost mediapost.com/sponsor/conten…
The growth of #streamingTV advertising has brought increased complexity and fragmentation for media buyers. Our Dave Marquard outlines five reasons why advertisers should work with aggregators for an effective #CTV #advertising strategy via @MediaPost mediapost.com/sponsor/conten…
#StreamingTV will remain the fastest growing ad channel next year. Our @vilade_john outlines 5 currencies that #CTV advertisers should be paying attention to in 2024 via @Digiday. #FAST #brandsafety #coviewing #political #premium digiday.com/sponsored/from…
The 2024 election campaigns are heating up and #streaming is a crucial channel to reach voters. Our Al Behmoiras outlines three winning #CTV considerations for the 2023-2024 election cycle via @MediaPost #PoliticalAdvertising mediapost.com/sponsor/conten…
TOMORROW: Premion will be speaking at Accelerate Retail, an event hosted by Polk Automotive Solutions (part of @SPGMobility ). In a fireside chat, our Peter Jones & Jason Jones will share insights on #CTV #OTT success for #automotive marketers in 2024.
Attending #AWNewYork2023? Our @vilade_john will be on the @VABintel panel - #BrandSafety vs. #AdFraud: The Difference and Why it Matters to Brands on Wednesday October 18 @ 11:20am. Register here newyork.advertisingweek.com/aw/schedule/se…
Attending #HighEdWeb2023? Join our session on the power of #CTV for #education marketers to drive student enrollment on October 10 @ 8:30 am ET. #streamingTV #advertising events.highedweb.org/heweb23/sessio…
Read our new insights on how #CTV advertisers are utilizing #BrandLift studies to measure the true impact of their CTV campaigns on viewer perceptions via @MediaPost mediapost.com/sponsor/conten…
“If this were the early 90s and you were selling local television, you would have looked across the street and said 'Man, I wish I had all that cable inventory too!' Now you do. — @PremionMedia's John Vilade. Read more in our latest report on local TV. tvrev.com/special-report…
Welcome Al Behmoiras to the Premion family as our new Head of #Political Sales as we gear up for a busy 2024 election season. #CTV #advertising premion.com/news/premion-w…
Attending Advanced Advertising Summit? Join our Dave Marquard on the Local panel for insights the latest tools and technologies for local advertisers in #CTVadvertising on Monday Sept. 11 @ 2:10 pm. nyctvweek.com/2023/3444815
We're proud to be named the winner for 2023 #AdvancedAdvertising Innovation Award for Best Use of Data for our campaign for Ken Ganley Kia New Port Richey via @bcbeat @jlafayette #CTV #auto nexttv.com/news/premion-c…
Congrats to our Jackie Sunderland for being honored in this year’s Top #Women in Media Awards by @CynopsisMedia in the #AdTech Innovators category! #CTV #Leadership premion.com/news/congratul…
We've released new findings from our additional #CTV study with @AdPerceptions on the value of #premium content via @MediaPost mediapost.com/sponsor/conten…
Marketers are allocating more ad budgets to performance advertising—and they’re turning to #CTV to drive #sales conversion. Read how brands are leveraging our Sales Conversion #Attribution solution to drive sales via @MediaPost mediapost.com/sponsor/conten…
Check out the top-line findings from our new 2023 #CTV #OTT Advertiser Study with @AdPerceptions and what’s driving more ad dollars to CTV via @MediaPost mediapost.com/sponsor/conten…
Our @vilade_john unpacks the findings from our new #CTV #OTT survey with @AdPerceptions via @CynopsisMedia cynopsis.com/07-12-23-2023-…
62% of advertisers are shifting their ad budget from digital, social media and linear TV to increase their spending on #CTV. @bcbeat reports on our new CTV/OTT survey with @AdPerceptions via @jlafayette nexttv.com/news/advertise…
We’re especially proud to be awarded a 2023 @CynopsisMedia Measure Up! Awards winner for Outstanding Brand Safety Strategy — and now being a 13x award-winning #CTV advertising provider. #BrandSafety #premium premion.com/expert-insight…
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In our latest explainer episode on the podcast, @PremionMedia's Keith Norman tells you everything you need to know about connected TV and OTT advertising for politics. Listen here: businessofpoliticspodcast.com/episode/explai…
How advertisers are applying sophisticated audience-first targeting to streaming campaigns. Sponsored by @PremionMedia
@PremionMedia Achieves @tag_today (TAG) Brand Safety Certified Seal ow.ly/OBiJ50Lo3hq #martech #marketing #Technology #Premion
#CTV is an effective advertising channel for higher #education institutions to reach prospective students. Download the free @PremionMedia 2022 CTV/OTT Advertiser Study. #HEWeb22 premion.com/ctv-ott-advert…
More than Half of Advertisers Using CTV/OTT Will Increase Spending, According to New 2022 CTV/OTT Advertiser Survey ow.ly/PZL030so2ZZ @AdPerceptions @PremionMedia #martech #marketing #Technology #AdvertiserPerceptions #premion
Rising CTV budgets coming not just from linear TV, @AdPerceptions and @PremionMedia survey finds @TEGNA bit.ly/3z4T2kW
We're starting day 1 of Brand Innovators Spring Media Buying #BISummit with @BestBuy Ads' Keith Bryan, with Q&A by @PremionMedia's @JGutschmidt.
"With the ability to target by location, interests and behaviors, CTV/OTT channels leverage offline data sources and empower marketers to truly follow their audiences," said to Dave Marquard, Head of Product at @PremionMedia ow.ly/Om7J50HUYzh
Tom Cox, President of @PremionMedia, shares 5 CTV advertising trends to watch for in 2022: ow.ly/bxRM50HLYJT
Miss our Convergent TV leadership series with @Beet_TV? Check out key highlights from the series featuring industry leaders from @Discovery, @Vevo, @CanoeVOD, @Digitas, @TheTradeDesk, @PremionMedia and @VizioAds: hubs.li/H0TfHyJ0
According to Justin Gutschmidt of @PremionMedia, "...focusing on trusted providers with established premium content relationships ensures campaigns run in brand-safe and fraud-free environments." ow.ly/Qfb650FA3T1
In this leadership series segment, @PremionMedia’s John Vilade joined @Beet_TV to discuss the benefits of bringing addressability to local TV. Check out the full video here: hubs.li/H0QMPmd0
.@TEGNA and @PremionMedia are proud to sponsor this year’s @MediaScholars Case Competition, which allows students to apply their media skills, adapt to challenges and learn about new topics while competing for the National Excellence in Media Award. mediascholars.org/2021-media-pla…
I had a great time speaking at the @PremionMedia virtual sales summit. 700 hungry and driven sales leaders who came together to celebrate a record year in 2020, educate, and motivate. Thanks for having me!
Read about our partnership with @PremionMedia via @RBRTVBR rbr.com/tv-identity-gr…
Between 18-20% of streaming video ad requests across the industry are known to be fraudulent. Read more on how @PremionMedia is addressing #CTV ad fraud head-on via @CynopsisMedia: premion.com/expert-insight…
Last week we hosted a virtual panel with our CEO @ToddKrizelman, along with Bill Condon of @xumoTV, Justin Gutschmidt of @PremionMedia & Matt Graham of @AcornTV. The topic was the recent changes in #OTT and what the future holds for this growing medium. hubs.ly/H0zKQRM0
🚨 LIVE TODAY 🚨 Tune in for our #BILivecast on the Future of Food & Beverage featuring @DrinkHealthAde @IHOP @PepsiCo @tacojohns @wholesomewave @doshapp @GroundTruthCo & @PremionMedia. Registration is complimentary. RSVP Here: lnkd.in/guJpEv4
Learn how @PremionMedia is optimizing streaming TV advertising performance with closed-loop attribution in today's featured report by @Cathy_A_Olson - ow.ly/f4Dd50BsObN
“The dynamic nature of ad insertion with OTT makes it easy for brands to change, alter, modify or improve their message as this phased reopening continues, in a way that allows them to target local consumers with more relevance.” - Tim Cox @PremionMedia bit.ly/30U9Nys
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