Benjamin Broomfield @_broomfield_
Editor at Large, HR Grapevine | B2B Media Journalist, Editor, & Podcaster Joined April 2022-
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#journorequest I'd love to speak with any Disney employee who feels unsettled or worried by the boardroom saga going on at present. Can be confidential. DMs open or email [email protected] - deadline is Monday 9am ET.
#journorequest Excited to have joined @HRGrapevine as their new Editor at Large. Please do get in touch with any unique pitches, comments, news, interviews, opinion on all things HR (employee engagement, DEI&B, people analytics, TA, L&D, etc.) Strong preference for HR director+!
#journorequest Seeking thought leaders and brands for guest columns and case studies within HR: app.qwoted.com/i/95e57847?utm…
Read here as Todd Irwin, CSO and Founder of @FazerAgency explains de-positioning, how to implement it, and looks at Starbucks and Apple as two masters of de-positioning - tinyurl.com/3d8sc5s3 #marketing #depositioning #brand #agency
Pleasure putting this one together. #2022 has been a busy, crazy, unpredictable year! The brilliant thought leaders and #brands who have shared their insights with ClickZ have helped navigate this tricky path - plenty of lessons that will apply for 2023!
Pleasure putting this one together. #2022 has been a busy, crazy, unpredictable year! The brilliant thought leaders and #brands who have shared their insights with ClickZ have helped navigate this tricky path - plenty of lessons that will apply for 2023!
Darrell Alfonso, Director of Marketing Strategy & Operations, @indeed talks about developing the best practices & pitfalls for marketing technology that supports brand building and revenue generation.🎧 Listen to this podcast: tinyurl.com/y944wfne #podcast #marketing
In this episode, Raja Rajamannar, from @Mastercard, takes a deeper look at marketing to all five senses and provides great insights on what it takes to become a world-class marketing leader. Listen here - tinyurl.com/2gu4a4gm #podcast #marketingparadigm #marketingleader
Read here to know as @NealSchaffer interviews six marketing experts and presents these seven digital marketing budget optimization tips - tinyurl.com/2j8szw3q #marketing #marketingbudget #optimization #marketingtips
Read here @Specsavers Marketing Services Director Victoria Simpson Clarke gives us a bird's-eye view of the strategy behind this catchphrase twist of Specsavers - tinyurl.com/2p79d3ev #tagline #campaign #marketing #marketingstrategy
Claire Reynolds, @Vistaprint Marketing Director, joins us in the commentary box of 2022 Qatar FIFA World Cup for the newest Marketing Masters podcast episode on sports sponsorship marketing. Listen here - tinyurl.com/2gzvspqm #podcast #marketing #fifa2022 #sportsmarketing
Azlan Raj (Chief Marketing Officer, EMEA @Merkle) is next up in the Marketing Masters podcast 🎙 Have a listen to what Azlan had to say about the episode and access it in full using the link below. 👉tinyurl.com/bde73hy2 #marketingpodcast #marketing
The four common mistakes holding back your email success ⬇ 1️⃣ A burned-out mailing list 2️⃣ ❓ 3️⃣ ❓ 4️⃣ ❓ Find out more 👉 lnkd.in/ejB5wMn5 #emailmarketing #emailmarketingtips #emailmarketingstrategy #marketing #digitalmarketing
Perfecting performance #marketing is an ongoing priority for @TUIGroup. Nicolas Elshout, Manager of Digital Media, brings us on the journey #TUI has been on to create a sustainable #performancemarketing strategy. 👇Click the link to access the article. tinyurl.com/yc7cr97x.
The shift towards a new age of experience-driven web is unavoidable – and brands need to start thinking about the role they can play in this evolving space ❗ The #metaverse provides the opportunity to stimulate all senses – use it. Find out more 👉 lnkd.in/e-sz3cBA.
Blue skies and brand utility: How @IBM's @weatherchannel became the US' 8th most trusted brand. Find out more 👉 tinyurl.com/mr32267k.
In case you missed it 👇👀
MARKETING MASTERS POD 🎙 We spoke with @kipknight (Founder of CMO Coaches) about why CMOs are failing and how they can rebuild C-Suite relationships. Full episode👉ow.ly/kmx850K9iI2 #CMO #marketing #podcast
Matt McGowan, Director and General Manager of @Snap Inc. in Canada, is next up in series 2 of the Marketing Masters Podcast 🙌 Topic: How to bring AR into your traditional marketing mix Free access 👉tinyurl.com/4zcrcuuf. #Marketing #Podcast #MarketingPodcast
📢 #Dataprivacy is no longer just a movement to monitor but a business fundamental📢 Peter Rice, AVP Marketing Systems Strategy at Kepler, discusses maximizing #firstpartydata & building capacities to reach audiences in a #cookieless world. Read more👉 tinyurl.com/5n8v7pd3.
Sabrina Rodriguez, Global Head of Digital Marketing at @ericsson is the latest guest to join the ClickZ Marketing Masters podcast 🎙🙌 Topic: Make, or break, a digital center of excellence tinyurl.com/2av2gmxl #Podcast #MarketingPodcast #digitalmarketing #digitalcommunity
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