Tim Kirby @TimRKirby
Marketing, sport, music, food, drink, anything. Sydney Joined March 2009-
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It seems like the Honey Badger forgot the script last night. Maybe if he'd used #SansForgetica he may have remembered to pick someone! sansforgetica.rmit #TheBachelor #TheBachelorAU #RMIT #thefonttoremember
Our latest work for @RMIT. A genuine problem solving communications idea. Download the font and give it a try.. #rmit #sansforgetica campaignbrief.com/2018/10/rmit-u…
#reboot your company's strategy by getting back to basics. #OrganisationalCulture bit.ly/2zNOtLO
A team #retrospective involves learning from the past to be better prepared for the #future @xsvengoechea bit.ly/2hIMiRA
The @iab push for #transparency in #programmatic still leaves room for buyer insecurity, but it's a start bit.ly/2zfr5J1
Growing #MarTech budgets signal attention to #ConsumerExperience in the #FutureofAdvertising bit.ly/2hgJU7J
Valuable insight here. Don’t give your thinking away! bit.ly/2hSe2n0
.@tendayiviki explains why #innovation is only possible when companies are structured to facilitate it bit.ly/2m3scXd
‘Rethink how to earn and reward attention.’ A nice thought on the challenge of making digital creative. bit.ly/2z9mBBB
Useful applications for VR in training are growing rapidly. bit.ly/2gS1xaf
Overly enthusiastic consumer spending is actually somewhat worrisome for brands. Here's why bit.ly/2zSuHO4
Naked's very own @brettrolfe responds to the #BenShepherd article on the decline of #CommsPlanning #Agencies bit.ly/2i2MPNH
More likely to see a gradual merger, the lines between #tv and #digital will continue to become blurred bit.ly/2xSmHA2
Kevin Doyle, of Salesforce, highlights worrisome #kickbacks encountered from #AdTech and #MarTech companies bit.ly/2kX2rHs
Automation wont kill creative agencies, but it will make us focus on where we can truly add value as humans. cmo.cm/2k6L3iZ
The 'publisher as agency' model still fundamentally flawed. Their thinking inherently led by what they make. bit.ly/2yCVAFM
The ability to match cultures, ethics and core values increasingly the main focus of Agency/Client partnerships. bit.ly/2x00gs7
There's not much point in KPI's unless they are focused on delivering business results. #effectiveness bit.ly/2xqiwtg
Good thinking here. To be more interesting brands need to embrace vulnerability. bit.ly/2wJTD8p
Combining #FacialRecognition and #Mobilepayment. CX for the #FutureConsumer. bit.ly/2xmevqf

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