iamDigiRob @iamDigiRob
Media & Marketing Consultant. Former agency guy. Opinions are my own, especially the incorrect ones London, England Joined February 2020-
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Some thoughts of mine on the value of a marketing consultancy's external, objective viewpoint to assist with your marketing operations challenges #marketing #consultancy observatoryinternational.com/our-insights/t…
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A great piece from my colleague and Observatory International's co-founder, Lucinda Peniston-Baines, on how using a marketing consultancy can augment and upskill your existing resource and expertise #marketing #consultancy observatoryinternational.com/our-insights/a…
A very helpful piece from my colleague, Christine Downton, on ways to establish a clear vision and direction for your marketing organisation #marketing #consultancy observatoryinternational.com/our-insights/h…
iamDigiRob retweeted
BREAKING: Client Wants Tik Tok Video That Mentions The Brand At Least Four Times, Repeats Call-To-Action Twice But Doesn't Feel Like An Ad
“Nonsense, the microwave is for soup or drying socks!” Genuinely think that this is my favourite line in an advert for a decade. Brilliant oddness. Well done to whoever at @VCCP came up with this
One step closer to the OASIS and Ready Player One. I’d best brush up on my 80s arcades and Rush albums…
One step closer to the OASIS and Ready Player One. I’d best brush up on my 80s arcades and Rush albums…
Client budget cuts.
iamDigiRob retweeted
Nice Christmas ad - (r/t: Andy Victor Smith)
“Now I am become Death, the destroyer of worlds.”
“Now I am become Death, the destroyer of worlds.”
iamDigiRob retweeted
Today is the launch day for my new book on applying behavioural science to marketing It has sold out on Amazon this morning but Blackwell's, Waterstones and WH Smiths still have copies at the moment if you want one blackwells.co.uk/bookshop/produ…
Wait, so 2023 *ISN'T* the year of the Metaverse?! thestreet.com/technology/mar…
So. Many. Steps. It feels like he's digital filibustering
So. Many. Steps. It feels like he's digital filibustering
Great thread from @garius in light of recent QR code use (and failure!). Includes the brilliant line: "But then I'm not a crypto bro cosplaying as Prime Minister"
Great thread from @garius in light of recent QR code use (and failure!). Includes the brilliant line: "But then I'm not a crypto bro cosplaying as Prime Minister"
Marketing industry quote of the day: "Now that 90% of the metaverse has been unmasked as just gaming dressed up in pretentious language...." Love that from @contagious
iamDigiRob retweeted
Brands need to think twice before entering ‘the metaverse’. our senior consultant Rob Foster, explains why strategy should be more important than fear of missing out - ow.ly/81Um50LfFyi
iamDigiRob retweeted
🔴 “Brands need to think twice before entering the #metaverse. They should experiment, but they should not expect any financial return.” 👉 Read @iamDigiRob (@observatoryint) his take on marketers their fomo on the metaverse: bit.ly/3TsooJP. #Marketing #GlobalMarketing
A piece I wrote about ‘the metaverse’ and the agenda behind opportunities in Web3 technologies #metaverse #marketing #advertising
A piece I wrote about ‘the metaverse’ and the agenda behind opportunities in Web3 technologies #metaverse #marketing #advertising
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