Reid Jackson @reidjjackson
Joined December 2008-
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I see a headline of this nature every week. This assertion is entirely detached from reality. AI enablement has already led to meaningful performance improvements in digital advertising. A few months ago, I interviewed Meta's VP of Monetization Infrastructure about their…
Brandel a big Adalytics guy?
You know you occupy a niche corner of Twitter when somebody says “nobody ever talks about” Amazon’s advertising business.
You know you occupy a niche corner of Twitter when somebody says “nobody ever talks about” Amazon’s advertising business.
TTD employee Kokai testimonials:
How is this any different from Trade Desk employees writing about TTD on The Current?
How is this any different from Trade Desk employees writing about TTD on The Current?
My baseline case is that the AI being built right now is overrated; soon it will be a disappointment; then it will be a bubble; and, by the 2030s, it will be world-changing. Self-driving cars are a model for this. - In 2015, I heard autonomy was 5 years away from taking over the…
My baseline case is that the AI being built right now is overrated; soon it will be a disappointment; then it will be a bubble; and, by the 2030s, it will be world-changing. Self-driving cars are a model for this. - In 2015, I heard autonomy was 5 years away from taking over the…
Hey @ryanwhitney6 put some respect on Mount Washington’s name!
Purchase Products 2.1%
I’m on pins and needles waiting to hear if Perplexity’s bid won.
I’m on pins and needles waiting to hear if Perplexity’s bid won.
Waymo rapidly taking market share, as many riders appreciate the privacy of a driverless ride. $GOOGL Source: Bond, Trends – Artificial Intelligence
https://t.co/mVpoaNUNlI
New Data: the latest audience overlap data for Google 🔵 and ChatGPT 🟠 sent to me by @Similarweb. For August 2025, 95.3% of ChatGPT users visited Google, while 14.3% of Google users visited ChatGPT. While ChatGPT continues to grow, people are very much still using Google.
PMax
Midjourney’s “aesthetic technology” (read: generative AI images) is coming to Meta’s “models and products” (read: Andromeda and Business Manager) to “bring beauty” (read: ads) to “billions” (read: latest inflated MAU figures)
Midjourney’s “aesthetic technology” (read: generative AI images) is coming to Meta’s “models and products” (read: Andromeda and Business Manager) to “bring beauty” (read: ads) to “billions” (read: latest inflated MAU figures)
Very fair and apt comparison here.
“The overall result of the study shows after adopting ChatGPT, users increased their Google Search sessions from 10.5 to 12.6 per week while also adding about 5 ChatGPT sessions weekly, suggesting ChatGPT use complemented rather than replaced Google searches.”
“The overall result of the study shows after adopting ChatGPT, users increased their Google Search sessions from 10.5 to 12.6 per week while also adding about 5 ChatGPT sessions weekly, suggesting ChatGPT use complemented rather than replaced Google searches.”

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