Mike Ryan @mikeryanretail
Head of Ecommerce Insights 𝐏𝐨𝐝𝐜𝐚𝐬𝐭: https://t.co/0gCFhR52Nx 📊🧪 paid media geek (+general geek), online retail, data viz ⮕ INTP af linkedin.com/in/mikeryanret… 🇦🇹 Austria, formerly Boston Joined December 2020-
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What's stopping you from having a desk like this? (first week of lockdown edition)
What's stopping you from having a desk like this? (first week of lockdown edition) https://t.co/HYYZf2gQsI
“Dada” and “Dora,” less than two dozen employees at their token Boston “headquarters,” and 996 culture stateside… fascinating investigation from @JasonDelRey
“Dada” and “Dora,” less than two dozen employees at their token Boston “headquarters,” and 996 culture stateside… fascinating investigation from @JasonDelRey
📰Making News this Week 📰 We wonder how this change will (dis)play out. h/t @mikeryanretail More news here: youtube.com/watch?v=GiF_1v…
Interesting note on GO&O growth: PMax's "Shopping" cost % dropped for several quarters, indicating Google's improved growth in asset-based clicks But Q1 saw a shift, likely from feed-based YT ads: suggests G is winning the "feed-only" PMax war, and reporting is even muddier
Interesting note on GO&O growth: PMax's "Shopping" cost % dropped for several quarters, indicating Google's improved growth in asset-based clicks But Q1 saw a shift, likely from feed-based YT ads: suggests G is winning the "feed-only" PMax war, and reporting is even muddier https://t.co/T7uBbm4GgM
“YouTube ads revenue $8.1 billion, up 21% YoY” —via @martyswant All I gotta say is 💅💅💅
“YouTube ads revenue $8.1 billion, up 21% YoY” —via @martyswant All I gotta say is 💅💅💅
Tinuiti, in their definitive quarterly digital benchmark report, also demonstrates a soft Q1 from Temu. Anyway: on to Q2 now!
Tinuiti, in their definitive quarterly digital benchmark report, also demonstrates a soft Q1 from Temu. Anyway: on to Q2 now! https://t.co/F3xMmkM8Wx
This is hilarious but Google actually has a real acronym for this: FACB, Fully Automated Conversion-based Bidding. Coming soon to a slightly threatening email near you.
This is hilarious but Google actually has a real acronym for this: FACB, Fully Automated Conversion-based Bidding. Coming soon to a slightly threatening email near you.
Endorsed
If you mentally compress the x-axis, this chart looks a bit like the Gartner Hype Cycle as we crest the peak of inflated expectations. $META is not the only stock that looks that way since 2023. $GOOG, $MSFT, even $NVDA all there. Investors losing patience with this "AI" thing
Great notes in here.
Updated for 2024 & beyond
Ask not for whom the Tik Toks; the Tik Toks for thee
Today's newsletter is the story of how Prabhakar Raghavan, Google's former head of ads - led a coup so that he could run Google Search, and how an email chain from 2019 began a cascade of events that would lead to him running it into the ground. wheresyoured.at/the-men-who-ki…
Kirk Williams @PPCKirk
17K Followers 379 Following Books: PPC Ponderings | Stop the Scale. Voted Top 25 PPCer. @GoogleAds Clients served: Purple, Traeger, Ridge, KURU, Groove, Enjoy Life Foods. Married w/6 kids.Menachem Ani @MenachemAni
5K Followers 5K Following Need help with Google Ads? Send me a DM 📨 Featured: ✍️ Search Engine Land 🎥 PPC Town Hall 🎙️ brightonSEO 📺 SMX Tweets: 📈 Marketing 🤘🏼 Metal 🥘 FoodGreg @PPCGreg
4K Followers 1K Following #ppcchat #marketingtwitter 4x Clockscars Winner - Greg of the Year (@marketingoclock) 2023 @sengineland In-house team of the year - PPCGreg Finn @gregfinn
8K Followers 2K Following I 💚 #digitalmarketing! 👂 - @MarketingOClock 👀 - @sengineland 💼🤝📈 - @CypressNorth #clockscar winner: Most pro-Google marketer of the year 2022 & 2023Julie F Bacchini @NeptuneMoon
10K Followers 2K Following President, Neptune Moon. Top 25 Most Influential PPC Expert. Conference speaker. #PPCChat Managing Director. Eagles fan, wife & mom. Dog & wine lover.David Herrmann @herrmanndigital
38K Followers 670 Following Dad | Husband | Media Buyer I Paid Social Evangelist | Romans 12:16 | Hopeless Dodger Fan | GKG | Police Chase EnthusiastBoris Beceric @BorisBeceric
807 Followers 230 Following Shaking The Cushions | Professional Mad Googelist | Good Dude Buy my music: https://t.co/YyIR4LpTTlMelissa L Mackey @beyondthepaid
2K Followers 501 Following Formerly @Mel66. Director, Paid Search at Compound Growth Marketing. Top 50 Most Influential PPC Expert. PPC, Michigan State, Monkees, Van Halen.Akvile DeFazio @AkvileDeFazio
10K Followers 1K Following President & Social Media Advertising Consultant @AKvertise. Mom. Wife. Artist. Speaker. Bucket Lister. Coffee, Travel, Food, Music Enthusiast.Jyll Saskin Gales (sh.. @jyllsaskingales
3K Followers 392 Following Ex-Googler making Google Ads simpler for entrepreneurs & marketers ⭐ I don't post on Twitter anymore, see you on LinkedIn insteadAnu Adegbola aka PPC .. @TheMarketingAnu
3K Followers 2K Following PPC Expert Next @PPCLiveUK Event April 24th - https://t.co/mOKE1obEQW Newsletter - https://t.co/PHiA93BsLo Blog - https://t.co/vi42IvrLhEChris Ridley @C_J_Ridley
1K Followers 903 Following 🔸He/Him 🔸#PPC Specialist 🔸Public Speaker - brightonSEO - Sheffield DM 🔸Jacksonville Jaguars Fan 🔸My Content - https://t.co/QkwNLSvRh1Sarah Stemen @runnerkik
1K Followers 886 Following Paid Search Manager, mom x3, YouTube channel about PPC freelancing, list maker - #ppcchat participant, my own thoughts!Duane Brown 🇨🇦�.. @duanebrown
6K Followers 174 Following Food Nerd. Wanderluster: 48 countries ✈️. Ad agency owner working with commerce brands.Ashwin @TheCopyTrail
853 Followers 240 Following Growth and marketing @Optmyzr. Tweets on marketing and also other things.Sophie Logan @marketingsoph
1K Followers 1K Following Paid Media Specialist | PPC Lead at Beauhurst | Proud Owner of @DexterPug1 | Gold Google Ads Product Expert | #PPC #PaidMediaLawrence Chasse @lchasse
2K Followers 144 Following USN veteran, Investor & Owner of 707 Marketing - Growing companies through digital marketing. Simple living and lifelong student.Marketing O'Clock @MarketingOClock
4K Followers 5K Following The digital marketing sass, laughs, & news you need each week. New shows every Friday rain or shine. #SEO, #PPC, #Social & #Puns.Frederick Vallaeys @siliconvallaeys
15K Followers 1K Following Former Google Adwords Evangelist; Founder of Optmyzr: AdWords Scripts, Reports, and AutomationsSingle Guy Simple Lif.. @singleguysimp1
406 Followers 2K Following I'm a single guy on a mission to live a more simple life through improving my health, finances, and friendships.William Berestka @AtlasWillB
17 Followers 119 Following Founder and CEO @Atlasstrategies Helping Amazon brands generating 50% extra revenue with Shopify 8+ years running up to $300,000/month in ad spend (3.5+ ROAS)Anthony Hsu @HsuAnth
115 Followers 919 FollowingScott @sc_uthers
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30 Followers 155 FollowingWoop woop @psweet7
2 Followers 35 FollowingEtelberto Cepeda F. @etelbertocepeda
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412 Followers 5K FollowingRaymond Ramos @RaymondEVRRamos
6 Followers 69 FollowingRyan Macsherry @RyanMacsherry
104 Followers 226 FollowingDavid Craig Gilmour @carefree_david
254 Followers 1K Following Digital Nomad. Paid Media. Chelsea FC.Andy - Facebook Ads @AAustinAds
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2K Followers 2K Following A man trying to do good and understand reality. Father of 4 - Husband - Physicist - Tech scout recon- EDH noob - Homeschool Principal - AdTech Bard-Mechanicsasha @sasha0x1
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306 Followers 366 Following Digital marketer with a thing for UI Design and Graphics design. ❤️ : 🌇, 🌅, 🌫️, ⛅, 🐕, 👨🏻💻, 🎧, 🐣, 🏋🏻♂️, 🏏, 🎟️, 🏕️, 🌠Aaron Lin @yimilj
50 Followers 1K FollowingScott DeBoer @scottdeboer
212 Followers 660 FollowingGL @AuspicesGL
30 Followers 54 FollowingConner Shaw @Connershaw_PPC
52 Followers 219 Following Freelance Media Buyer | I run some FB ads for businessesDanielle Vermeer @DLVermeer
7K Followers 932 Following the future of fashion is circular // building @teleport__app tiktok for thrifting // 12+ years of no new clothesScarlett’s @Scarletts885032
4 Followers 91 FollowingD2CVille @d2c_ville
176 Followers 393 Following D2CVille is a story-driven DTC community for direct-to-consumer brands and e-commerce tools 🚀 Check out our weekly newsletter.Andy Francos @andyfrancos
658 Followers 2K Followingkiran karthick @kirankarthick22
30 Followers 502 Following • Building the next useful thing for creative teams | Product Marketer @adnova | Save FB & TikTok Ads forever •Ashiie @ashishnairsays
393 Followers 523 Following Scaling revenue for visionary business owners. 🚀 MER 3.0x | $30M Ad Spend | $100M+ Revenue 📈✨jim xu @xu_jim516
0 Followers 20 FollowingKirk Williams @PPCKirk
17K Followers 379 Following Books: PPC Ponderings | Stop the Scale. Voted Top 25 PPCer. @GoogleAds Clients served: Purple, Traeger, Ridge, KURU, Groove, Enjoy Life Foods. Married w/6 kids.Menachem Ani @MenachemAni
5K Followers 5K Following Need help with Google Ads? Send me a DM 📨 Featured: ✍️ Search Engine Land 🎥 PPC Town Hall 🎙️ brightonSEO 📺 SMX Tweets: 📈 Marketing 🤘🏼 Metal 🥘 FoodGreg @PPCGreg
4K Followers 1K Following #ppcchat #marketingtwitter 4x Clockscars Winner - Greg of the Year (@marketingoclock) 2023 @sengineland In-house team of the year - PPCGreg Finn @gregfinn
8K Followers 2K Following I 💚 #digitalmarketing! 👂 - @MarketingOClock 👀 - @sengineland 💼🤝📈 - @CypressNorth #clockscar winner: Most pro-Google marketer of the year 2022 & 2023Julie F Bacchini @NeptuneMoon
10K Followers 2K Following President, Neptune Moon. Top 25 Most Influential PPC Expert. Conference speaker. #PPCChat Managing Director. Eagles fan, wife & mom. Dog & wine lover.David Herrmann @herrmanndigital
38K Followers 670 Following Dad | Husband | Media Buyer I Paid Social Evangelist | Romans 12:16 | Hopeless Dodger Fan | GKG | Police Chase EnthusiastBoris Beceric @BorisBeceric
807 Followers 230 Following Shaking The Cushions | Professional Mad Googelist | Good Dude Buy my music: https://t.co/YyIR4LpTTlAdsLiaison @adsliaison
14K Followers 9 Following Official posts from Google's ads product liaison, @GinnyMarvin. Sharing insights on how Google ads products & policies work and helping Google hear feedback.Melissa L Mackey @beyondthepaid
2K Followers 501 Following Formerly @Mel66. Director, Paid Search at Compound Growth Marketing. Top 50 Most Influential PPC Expert. PPC, Michigan State, Monkees, Van Halen.Akvile DeFazio @AkvileDeFazio
10K Followers 1K Following President & Social Media Advertising Consultant @AKvertise. Mom. Wife. Artist. Speaker. Bucket Lister. Coffee, Travel, Food, Music Enthusiast.Jyll Saskin Gales (sh.. @jyllsaskingales
3K Followers 392 Following Ex-Googler making Google Ads simpler for entrepreneurs & marketers ⭐ I don't post on Twitter anymore, see you on LinkedIn insteadAnu Adegbola aka PPC .. @TheMarketingAnu
3K Followers 2K Following PPC Expert Next @PPCLiveUK Event April 24th - https://t.co/mOKE1obEQW Newsletter - https://t.co/PHiA93BsLo Blog - https://t.co/vi42IvrLhEChris Ridley @C_J_Ridley
1K Followers 903 Following 🔸He/Him 🔸#PPC Specialist 🔸Public Speaker - brightonSEO - Sheffield DM 🔸Jacksonville Jaguars Fan 🔸My Content - https://t.co/QkwNLSvRh1Sarah Stemen @runnerkik
1K Followers 886 Following Paid Search Manager, mom x3, YouTube channel about PPC freelancing, list maker - #ppcchat participant, my own thoughts!Duane Brown 🇨🇦�.. @duanebrown
6K Followers 174 Following Food Nerd. Wanderluster: 48 countries ✈️. Ad agency owner working with commerce brands.Ashwin @TheCopyTrail
853 Followers 240 Following Growth and marketing @Optmyzr. Tweets on marketing and also other things.Sophie Logan @marketingsoph
1K Followers 1K Following Paid Media Specialist | PPC Lead at Beauhurst | Proud Owner of @DexterPug1 | Gold Google Ads Product Expert | #PPC #PaidMediaLawrence Chasse @lchasse
2K Followers 144 Following USN veteran, Investor & Owner of 707 Marketing - Growing companies through digital marketing. Simple living and lifelong student.Marketing O'Clock @MarketingOClock
4K Followers 5K Following The digital marketing sass, laughs, & news you need each week. New shows every Friday rain or shine. #SEO, #PPC, #Social & #Puns.Jason Del Rey @DelRey
38K Followers 999 Following @Fortunemagazine tech correspondent covering Amazon, ecom & more. Author @WinnerSellsAll. [email protected]/[email protected] Signal: 9176554267zach cox @z_cox2
774 Followers 679 Following Startups + DTC & Retail @ Google | VC Partnerships | Proud @UMich Alumnus 〽️ | Opinions & Tweets are my own.Ed Zitron @edzitron
77K Followers 5K Following Newsletter https://t.co/D5qDgUKaNR - Better Offline Podcast - https://t.co/pUoGsuaQTw - Columnist Business Insider - CEO at https://t.co/5idt8AyPqr - Award-Winning Tech PRMarty Swant @martyswant
19K Followers 17K Following Senior Reporter @digiday covering marketing & tech (AI, privacy, policy, etc.) ✍️ Past: @Forbes, @Adweek, @AP. 📧 [email protected]📱Signal: +1 929-399-6544Marco Castelli @macastel3
20K Followers 2K Following Arbitrage commerce between the rest of the world, Italy and China. Shanghai based. SMB owner.Brandan Adams @BrandanAdams
558 Followers 360 Following Husband. Father. Washed up athlete. Owner & founder of @eliteathgear 🔥 NJ 👉 FLLemonHaze @LemonHaze420_
121 Followers 104 Following Software engineer, sysadmin, games development, modding, reverse engineering, security research, autism. Emotionally damaged.Christian Limon @cplimon
8K Followers 4K Following VC-ish | ex-Chief Growth Wish, Tubi, Gemini , Glu, Tapjoy | Ex #1 ad spender FB, #1 spend Google mobile | Crasher of App Stores w Kim K.Scott Krauss @scottkrauss
749 Followers 2K Following Technology Sales. AdTech & MarTech Platforms Expert. Former @LoyolaMLAX Player. Big time Batman enthusiast. #BitcoinTerence Kawaja @tkawaja
31K Followers 1K Following media/tech advisor, banker, contrarian, comedian - often all of the above.Tyson Drake | Fractio.. @tysondrake
2K Followers 875 Following Helping 8 - 9 figure DTC Brands with profitable growth. Former CMO @The_OodieVinny&CoConsulting @VCoconsulting
241 Followers 1K Following eCommerce Consultancy Agency. Freelance group - love the outdoors too. https://t.co/jbQFyA70ruJonathan Mendez @jonathanmendez
5K Followers 2K Following First-party data craftsperson. AI forevermore. Converting people. Growing things. Crusading for relevance. 🎸 ⚾️ 🍕Gernot Beinl @GBeinl
9K Followers 6K Following 🇦🇹 but mainly EN | Passionate tech & digital marketing enthusiast | Freelance Programmatic #Marketing Consultant | 🌠Slots for new clients available 🌠Michael J. Miraflor @michaelmiraflor
22K Followers 5K Following strategy/marketing/ads/brands/trends. @HannahGreyVC. ex-agency. art. culture. music. travel. retail. fashion. tech. @UCBerkeley & BSCL alum. views=mine 🇵🇭🇺🇸Kurt Wagner @KurtWagner8
37K Followers 1K Following Covering social media, Facebook + X/Twitter for Bloomberg @Business. Author of “Battle for the Bird.” DMs are open. Go Seahawks. Go M’s. Signal: kurtwagner.08Isaiah Taylor — (�.. @isaiah_p_taylor
10K Followers 895 Following Founder @valaratomics. Kardashev scale climber, Malthus disrespector, Age of Man enjoyer. Ask me why consuming energy is good and you should have more babies.Ben Acott @benacottt
331 Followers 246 Following CEO @ magnetic labs ( billion dollar brands at breakneck speed ) CMO @feastables. SVP @ Manscaped, CPG @ Facebook Inc. Making things on the internet since '99Nate Louis @N8Louis
147 Followers 228 Following Founder & CEO | Water Bear Marketing | LinearCRM | Tech BuilderAdriaan Boot @AdriaanBoot
687 Followers 360 Following #OnlineMarketing, #PPC, #GoogleAds, #SEO, #Analytics consultant.Martino Mosna @martinomosna
963 Followers 114 Following Non si smette di giocare perché si invecchia, si invecchia perché si smette di giocare.inKONBINI: One store,.. @NagaiIndustries
2K Followers 39 Following Play inKONBINI, discover joy and wonder hidden behind the daily routine of a konbini worker in the 1990s, and help your customers find their footing in life.GREG ISENBERG @gregisenberg
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189 Followers 538 Following It's the fundamentals doing the most for you. Join Clicks and Cocktails: link coming soon I also manage B2B Google & Meta Ads for businesses and agencies.Jason Cohen @asmartbear
35K Followers 638 Following Keyword, buzzword, half-truth, adjective, hey look at me! (founder of two unicorns: https://t.co/Cc4OvZx0T9, https://t.co/JTEGCe7Zq6)Dave Kellogg @Kellblog
22K Followers 6K Following EIR at Balderton Capital, principal at Dave Kellogg Consulting, and author of Kellblog. See FAQ for disclaimers. RT != endorsement.Kevin_Indig @Kevin_Indig
36K Followers 555 Following Organic Growth | ex-@shopify, @g2dotcom, @atlassian | Join +12,000 @thegrowthmemo readersMobile Dev Memo @MobileDevMemo
6K Followers 4 Following The site of record for the mobile industry. Mobile advertising, freemium monetization, and performance marketing.Anthony Katsur @anthonykatsur
3K Followers 525 Following CEO @IABTechLab - Veteran ad tech & digital media executive. Former Nexstar, MediaMath, DoubleClick & Magnite. Baseball is the greatest game ever invented. #LGMMatt Boland @themattboland
247 Followers 428 Following Kiwi in London working in Search Marketing. Love rugby, cricket, photography and golf!Soumaya Keynes @SoumayaKeynes
32K Followers 2K Following Economist columnist @FT Singer-songwriter at https://t.co/fsRBu6tJj3AdrianB @Adrian30373125
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795 Followers 23 Following Support & updates from the Google Merchant Center team.Harrison Jack Hepp @HarrisonJHepp
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260 Followers 384 FollowingJohn Burn-Murdoch @jburnmurdoch
491K Followers 6K Following Columnist and chief data reporter @FinancialTimes | Stories, stats & scatterplots | Senior fellow @LSEdataScience | [email protected]Danielle Vermeer @DLVermeer
7K Followers 932 Following the future of fashion is circular // building @teleport__app tiktok for thrifting // 12+ years of no new clothes[email protected].. @MarkDonatelli
2K Followers 944 Following Empowering CMOs with Expert Consulting & Agency Services to Drive Marketing Excellence | Formerly Acxiom WPP Ogilvy VML Y&R Winterberry IPG KinessoGerald Murphy @GeraldSearch
683 Followers 141 Following Search and lover of all things digital @Similarweb Fell into the world of SEO after studying Information Retrieval. 🇪🇺🏳️🌈☘️Lisa Goller, MBA @LisaGollerMktg
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8K Followers 997 Following Conversation starter | sold an agency | Former: head arguer w/ @iamshackelford | current: head of consulting @triplewhaleMatthias Strafinger @MStrafinger
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5.9M Followers 1K Following Big stories and breaking news headlines as they are published on https://t.co/EYmAcRLBHv. Register here to access free articles: https://t.co/NRg2hritkAQuinn Chasan @QuinnChasan
243 Followers 496 Following ex Google Cloud strategy exec. 10+ years in Ad tech+Cloud. See https://t.co/vILDCisoSB to read about the ways those fields are intersecting with public policyTom Goodwin @tomfgoodwin
52K Followers 4K Following Keynote Speaker/Author/Consultant Co-Founder:All We Have Is Now New weekly newsletter https://t.co/fSy26iQvC7@mikeryanretail @AdtechGod @aexm @OSchiffey @kateritchie @dmarti @reidjjackson @pbannist @stevenchoi @brave "Classic Adtechgod. Now CHUG!" 🤣🤣
@mikeryanretail I hit my GF with this every morning 😂
OMFG Phillip Schindler Talking About Ad Strength And Auto Applies On The Google Earnings Call. Alright Thats It For Me, Calling It A Day.
It's wild to think if the UK had dialed down the homophobia after World War II we could have had Silicon Valley in Manchester.
I just walked into my son's room and he's sitting there is a bunch of email addresses in 2 different piles just matching them up and announcing, "Match!" So, anyway, I was like, what are you doing? I told you to clean up this mess, and he looks at me and says "I thought you…
What's stopping you from having a desk like this?
New Gronkowskis just dropped
Drake Maye, his brothers, and his girlfriend (they’ve been dating since the 7th grade) “This is my squad. If you’re getting me, you’re getting them”
I am admittedly a burden, but trust me you want to work with these people. Also multiple people who joined AdExchanger from non-journalism jobs are now editors in chief elsewhere. Just saying. And that's not counting other now-EIC alumni who did have reporting backgrounds.
WE'RE HIRING AN ASSOCIATE EDITOR! If you're an experienced writer unafraid to get your hands dirty with ad tech nitty-gritty, this is for you. I've never felt more challenged & rewarded as a writer, and I love coming to work every day. come join me :) linkedin.com/jobs/view/3905…
The year is 10,191, the 57th year of the reign of the Padishah Emperor Shaddam IV. Mentats from across the Imperium gather to celebrate the Postponement of the End of the Third-Party Cookie, the last ritual remaining from the forbidden thinking machines of old
Today I wrote about one of my fascinations: Temu, the most popular shopping app. I've been curious about Temu's operations in the US bc the company calls Boston its headquarters. I did a little digging and... Temu's Boston staff is actually tiny fortune.com/2024/04/26/tem…
@mikeryanretail Oh shit. YOu're right, lol. There was also this daVinci escape game we had.
@TaylorHoliday Gimmicks never work. The more transparent you can be on pricing, the more inherently better your product or service probably is. The opposite of what @mikeryanretail responded with 😂
@Myles_Younger Underneath the unnecessary gen Z gamer facade, discord has basically solved everything slack is bad at.
@hammer_mt Yeah but that facade tho
@mikeryanretail nice the best ones are where you can hear their voices in your head