Alyssa Boyle @Alyssa_writes_
Associate Editor at @AdExchanger. TV & video tech reporter and cat lover. Amateur comedian and wannabe DJ. HMU: [email protected] adexchanger.com/author/aboyle/ Long Island, NY Joined December 2021-
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TikTok faces a possible US ban. Now what? Media and ad experts weigh in on AdExchanger. (h/t @AdtechGod for a top tier meme) :) adexchanger.com/social-media/t…
i will never stop or apologize for my commitment to covering every scandal of the week.
WE'RE HIRING AN ASSOCIATE EDITOR! If you're an experienced writer unafraid to get your hands dirty with ad tech nitty-gritty, this is for you. I've never felt more challenged & rewarded as a writer, and I love coming to work every day. come join me :) linkedin.com/jobs/view/3905…
WE'RE HIRING AN ASSOCIATE EDITOR! If you're an experienced writer unafraid to get your hands dirty with ad tech nitty-gritty, this is for you. I've never felt more challenged & rewarded as a writer, and I love coming to work every day. come join me :) linkedin.com/jobs/view/3905…
twitter is so fucking cooked man
👊 good thing i can wrestle 👊
BREAKING: Google pushes the deadline for cookie deprecation on Chrome for the third time. adexchanger.com/online-adverti…
Netflix fleshes out ad measurement before upfronts: adexchanger.com/tv/netflix-ann…
got a tip or scoop? hmu on signal
the woman was too stunned to speak
Some news on the TV ad currency front! adexchanger.com/measurement/th…
More context here: adexchanger.com/omnichannel-2/…
With +15K screens across 40 markets, Curb #TaxiTV has been leading the charge in location-based #advertising. 🚕 📺 Just this month, TTV gained 30% more impressions compared to Feb 2023. 👏 👏 👉 Learn more: bit.ly/3PxbNpe #gocurb #dooh @adexchanger @Alyssa_writes_
spotted the legend @ericandre ⭐️🫣⭐️
Consistently reading the work of the writer you're pitching is truly the best pitch tip I have to offer.
Breaking bread and toasting the wrap of the first #ctvconnect. AdExchanger edit has always been about the team - and this one is truly 💪 @anthonyvargasedits @JamesHercher @OSchiffey @Alyssa_writes_ & Hana (in spirit!)
The new “north star” for AVOD streaming services has to be engagement and time spent — metrics that didn’t matter much before streamers had ads. Great insights from @RichLightShed at #ctvconnect today 📺 @adexchanger @CynopsisMedia @sarafischer
Vibe.co, a self-serve platform that lets SMBs buy video ads on streamers, raised a $22.5M Series A led by Singular, bringing its total funding to around $30M (@Alyssa_writes_ / AdExchanger) adexchanger.com/tv/vibe-co-sec… techmeme.com/240229/p24#a24…
“Thanks everyone for comments on the draft, here it is revised with all your edits.”
👶🏼 top tier reporting from @OSchiffey
👶🏼 top tier reporting from @OSchiffey
AdTechGod 🍪 @AdtechGod
18K Followers 5K Following The Lord of RTB. God of Programmatic Prophecy. The Savior of AdTech Sinners. AdTechGod(™️)
Ryan Barwick☕️ @Ryanbarwick
6K Followers 6K Following @morningbrew reporter. writing about the free internet and tech for @marketingbrew. DMs and Signal always open.
Ari Paparo @aripap
26K Followers 3K Following Ad Tech influencer. CEO and contributor @marketecturetv. Subscribe to my newsletter: https://t.co/DBNpzkhjvt
Shiv @airgups23
6K Followers 5K Following digital marketing enthusiast, founder of @UofDigital, brooklyn nets fan https://t.co/EALMBoC2CK
Aram Zucker-Scharff |.. @Chronotope
16K Followers 8K Following AramZS. he/him. Privacy Engineer. Tech for journalism. Ad Tech. Prev: Fullstack, strategy, econ/game journo, storytelling, altac. Views are only my own
Phoebe Bain @notnotphoebe
10K Followers 3K Following Senior Reporter @adage // Past: started @marketingbrew for @morningbrew @businessinsider @socialmedia2day // ✍🏻 @cosmopolitan @elitedaily // Views my own
Lara O'Reilly @larakiara
20K Followers 8K Following Journalist @thisisinsider on the tech desk, covering digital advertising companies and tech companies that sell ads. DM me for my Signal/Telegram
Chris Harihar @ChrisHarihar
3K Followers 5K Following EVP at @CrenshawComm, a @Mod_Op_ company. Comms for B2B tech companies. Views are my own.
Olivia Morley @_oliviamorley
5K Followers 5K Following Sr. Agencies Reporter @adweek: [email protected]. Writing a debut novel set in suburban Utah.
The Last Party Cookie.. @humanpropensity
5K Followers 5K Following Just an AdTech PM trying to pay attention. Husband and father. MLIS. 🍕 🍕 🍕 Views are mine all mine! Love talking adtech, strategy, Star Wars and video games.
Myles Younger @Myles_Younger
4K Followers 935 Following Head of Innovation + Insights @UofDigital. Fmr @MeetTheMonks @S4Capital @MightyHive. Built @CannedBanners DCO platform. #adtech explainer guy.
Sarah Sluis @SarahSluis
6K Followers 878 Following Executive Editor, @AdExchanger. Drop a line: [email protected]
Alex Cone @alextcone
3K Followers 1K Following I like to read history and travel. I work at the intersection of digital ads and privacy. I’m currently a PM for Google’s Privacy Sandbox. Opinions are my own.
shoshana wodinsky (sh.. @swodinsky
23K Followers 9K Following an “upton sinclair of targeted ads” or “bully to all data brokers” depending on who you ask // [email protected]
Marty Swant @martyswant
19K Followers 17K Following Senior Reporter @digiday covering marketing & tech (AI, privacy, policy, etc.) ✍️ Past: @Forbes, @Adweek, @AP. 📧 [email protected]📱Signal: +1 929-399-6544
Scott Messer @Scrilla100
2K Followers 1K Following 15+yrs of monetizing and running digital media orgs. All things deals, audience data🍪, adtech, SEO, M&A, programmatic and TPS reports. Always learning.
Mark Stenberg @MarkStenberg3
5K Followers 2K Following media reporter at @adweek | [email protected]
SHaiLLEY (he/his high.. @shails
1K Followers 1K Following @iabtechlab trying to make advertising a pleasant experience for consumers, brands, publishers and everyone in between(he/his greatness)
Restaurants Depot Plu.. @RestaurantsDep1
29 Followers 247 Following The First Platform for All Restaurants Owners Cover All There Needs. * All Indestrial Equipment's * All Operational Suppliers * All Human Resources
Direct Digital Holdin.. @directdigitalh
22 Followers 17 Following Direct Digital Holdings is a fast-growing, efficiency-focused solutions provider in the digital marketing and advertising sector.
Chris Milano @cmilano09
217 Followers 811 Following building @getupaid to give consumers a seat at the table of data driven advertising and help publishers make more money. dad x2. criteo alum.
Tara Munson @TaraMunson
668 Followers 2K Following Disabled Writer, Medical Researcher (EBV,CSFleak, HT,Spine Disabilities) Feminist,AntiEpidural,Nozempic #OPTOUT of epidural&spinal anesthesia during childbirth
Ben @MrShickadance9
174 Followers 1K Following
Tom Limongello @tom_limongello
89 Followers 320 Following Middleman at @Nextipedia. Also, FYI I used to be @TomLimongello but got hacked and Twitter couldn't verify me.
Radixweb @radixweb
4K Followers 3K Following Give 2X growth to your #business with top-notch #tech consulting services. Trusted by 3000+ #clients for last 23 years. For next-gen #software services - Dm us
Lindsey Galloway @SavvyLindz
18K Followers 3K Following feminist journalist gamer screenwriter poet etc [email protected]
Mat Harris @matharris
1K Followers 773 Following VP Product @ Activision Blizzard, in ad tech since the dawn of mobile. Ex-Google/Meta. Re: all this free Internet — you’re welcome!
Chris Heine @Chris_Heine
10K Followers 6K Following Dad. Nebraskan. Will tweet about biz, marketing, sports, film and music.
Νίκολας @NikolaosBen231
89 Followers 535 Following Orthopedic Surgeon Humanitarian Έλληνας χειρουργός μεγάλωσε στις Ηνωμένες Πολιτείες.
Peter Ilberg @ilberg79
699 Followers 2K Following I am a Dad, Sailor, Skier, Cyclist, New Yorker, LI'er, Advocate, Mensch, Optimist, Platelet Donor, a digital Business Developer/ Sales Leader.
Brian Scott Gross @bsgpr
15K Followers 10K Following Born in Hollywood, 1975. Intern at Def American Recordings, 1993. BSG PR, est. 2001.
Emily O'Brien @eobinphilly
3 Followers 55 Following B2B Tech PR Person (Professional at rejection) 💼 @PANcomm 🎓@WCUofPA alum 📍Philly
Tollbit @Tollbitofficial
56 Followers 77 Following Infrastructure for the new internet. Helping websites monetize their content & data.
Karla Lopez @KarlaLopezPR
59 Followers 416 Following Tech PR @MeetKickstand. @MaybornUNT alumna. She/Her
Sasha Dookhoo @sdookhoo
659 Followers 1K Following Tech #PR pro. Grammar queen. Smart shopper. Proud @UCF alumna. Optimist. Aspires to inspire. All views are my own.
Jan @jan35436
6 Followers 106 Following
Erin Miller Weibel @Frost418
494 Followers 657 Following VP Comms @yahoo. Recent alum of @joinhandshake, @meta, previously @nbcnewspr. mom, reader, runner, cook, eater & lover of all things NYC.
It’s all MFA if you.. @crankthatQPS
260 Followers 384 Following
kelligail @kelligail
589 Followers 3K Following Tech PR/Comms Consultant; Book reviewer for Publishers Weekly. NYU MFA non-fiction grad
rya @w3nRya
158 Followers 1K Following Building a new kind of bridge btw people & places | It's time for a world where privacy & preference define digital advertising #adtech #blockchain #RevenueOps
Liz Schulten @lleismer
517 Followers 1K Following PR @Google. Proud cat mom. Pizza lover. Chicago to Bay Area to London to Bay Area. Where to next?
Betsy Watson @allgood_b
823 Followers 1K Following PR and marketing on the daily. Connoisseur of spas, skincare products, and honey mustard. Friend of @Smokey_bear.
Meagan @megg149
212 Followers 330 Following
Skylar Smith @Skylar_M_Smith
0 Followers 96 Following
Bruce Kushnick @Brucekushnick
879 Followers 1K Following Telecom analyst for 40 years, and I write music and have been playing the piano for 65 years. https://t.co/Jut9pFkTTn
pía @piasanchezb
239 Followers 362 Following
Olivia Petersen @LivPetersen
4K Followers 4K Following @WashingtonPost @WashPostPR // Views are mine.
Mallary Becker @MallaryBecker
98 Followers 505 Following Senior Communications Specialist at @Urban_Science Passionate about good journalism, user experience and continuous improvement.
Tori Fernandes @toridfernandes
352 Followers 1K Following Accredited comms & crisis PR Pro | PRSA 15 Under 35 | Currently Head of AdSales Comms | Opinions are my own | RTs don't imply agreement
Christ the King minis.. @king33468
25 Followers 660 Following
LisaSkriloff @Multicultural50
3K Followers 5K Following Writer on diversity, travel, Pres,Multicultural Marketing Resources, Editor Multicultural Travel News/Multicultural Marketing News/DanceTravel News, book author
XRP @XRP1061086
24 Followers 181 Following C.E.O at #quantumworldledgers Don't forget to drop by ,we are your gateway to financial freedom
katie oconnell @katieoc59485280
2 Followers 149 Following
@dan.michelv @DanMichelV
405 Followers 1K Following A digital fan of #Photography , #Food #Art and general culture.
Mike McCarver @mikewmccarver
220 Followers 305 Following
kathryn lundstrom @klundster
3K Followers 4K Following retail and sustainability editor @adweek | she/her | pls send pitches, tips, etc to [email protected]
Mario Torija @mtorija
2K Followers 1K Following TOOL | Sneakers | F1 | Basket | Fundador de @programaticaly #LiveRamper (opinions are my own)
Press at Moms Clean A.. @Moms_Press
963 Followers 2K Following Press team at @CleanAirMoms: Meet our passionate advocates and experts fighting climate and air pollution | [email protected]
Olia Ougrik @olianatasha04
993 Followers 5K Following ✊🏿✊🏾✊🏽 Owner @RaconteurLA I Director of PR [email protected] I Spotify: Olia Natasha Ougrik
Sarah Mullarkey @sarahhmullarkey
389 Followers 560 Following 📍NJ | NYC | @SyracuseU Alum. | Public Relations @HunterPR
AdTechGod 🍪 @AdtechGod
18K Followers 5K Following The Lord of RTB. God of Programmatic Prophecy. The Savior of AdTech Sinners. AdTechGod(™️)
Terence Kawaja @tkawaja
31K Followers 1K Following media/tech advisor, banker, contrarian, comedian - often all of the above.
Ryan Barwick☕️ @Ryanbarwick
6K Followers 6K Following @morningbrew reporter. writing about the free internet and tech for @marketingbrew. DMs and Signal always open.
Ari Paparo @aripap
26K Followers 3K Following Ad Tech influencer. CEO and contributor @marketecturetv. Subscribe to my newsletter: https://t.co/DBNpzkhjvt
Shiv @airgups23
6K Followers 5K Following digital marketing enthusiast, founder of @UofDigital, brooklyn nets fan https://t.co/EALMBoC2CK
Kimeko M. @KimekoM
10K Followers 3K Following I'm not actually funny. Y'all just think I'm a joke | ‘22 Women in Marketing Award Winner | Senior Marketing Reporter @digiday | Co-host of Digiday Podcast🎙️
Aram Zucker-Scharff |.. @Chronotope
16K Followers 8K Following AramZS. he/him. Privacy Engineer. Tech for journalism. Ad Tech. Prev: Fullstack, strategy, econ/game journo, storytelling, altac. Views are only my own
Eric Seufert @eric_seufert
39K Followers 2K Following Investor, Heracles Capital: https://t.co/VMWd6QtHGI | Analyst, Mobile Dev Memo: https://t.co/d8aHtDNdC4 | Developer, Theseus: https://t.co/gW7TUlA8Le.
Phoebe Bain @notnotphoebe
10K Followers 3K Following Senior Reporter @adage // Past: started @marketingbrew for @morningbrew @businessinsider @socialmedia2day // ✍🏻 @cosmopolitan @elitedaily // Views my own
Chris Harihar @ChrisHarihar
3K Followers 5K Following EVP at @CrenshawComm, a @Mod_Op_ company. Comms for B2B tech companies. Views are my own.
Paul Bannister @pbannist
7K Followers 511 Following @WeAreRaptive CSO and co-founder. Talk about digital advertising, privacy, adtech, and occasionally video games. Views are mine.
The Last Party Cookie.. @humanpropensity
5K Followers 5K Following Just an AdTech PM trying to pay attention. Husband and father. MLIS. 🍕 🍕 🍕 Views are mine all mine! Love talking adtech, strategy, Star Wars and video games.
Myles Younger @Myles_Younger
4K Followers 935 Following Head of Innovation + Insights @UofDigital. Fmr @MeetTheMonks @S4Capital @MightyHive. Built @CannedBanners DCO platform. #adtech explainer guy.
Sarah Sluis @SarahSluis
6K Followers 878 Following Executive Editor, @AdExchanger. Drop a line: [email protected]
Alex Cone @alextcone
3K Followers 1K Following I like to read history and travel. I work at the intersection of digital ads and privacy. I’m currently a PM for Google’s Privacy Sandbox. Opinions are my own.
shoshana wodinsky (sh.. @swodinsky
23K Followers 9K Following an “upton sinclair of targeted ads” or “bully to all data brokers” depending on who you ask // [email protected]
Marty Swant @martyswant
19K Followers 17K Following Senior Reporter @digiday covering marketing & tech (AI, privacy, policy, etc.) ✍️ Past: @Forbes, @Adweek, @AP. 📧 [email protected]📱Signal: +1 929-399-6544
Anthony Katsur @anthonykatsur
3K Followers 525 Following CEO @IABTechLab - Veteran ad tech & digital media executive. Former Nexstar, MediaMath, DoubleClick & Magnite. Baseball is the greatest game ever invented. #LGM
Tara Munson @TaraMunson
668 Followers 2K Following Disabled Writer, Medical Researcher (EBV,CSFleak, HT,Spine Disabilities) Feminist,AntiEpidural,Nozempic #OPTOUT of epidural&spinal anesthesia during childbirth
Katie Robertson @katie_robertson
18K Followers 5K Following Media reporter @nytimes | Aussie in NYC | Email me: [email protected]
Joe Zappa @joe_zappa
828 Followers 295 Following Founder of Sharp Pen Media: marketing strategy, content, PR for adtech. Me on Marketecture: https://t.co/CvO9q9oMkl. Newsletter: https://t.co/mkjGaWxKWk
Eric Franchi @ericfranchi
9K Followers 16 Following GP @aperiamventures, investing in ad tech. @transmit @kevelapi @tv_scientific @id5_io @getrembrand + more. @marketecturetv pod. BJJ 🟪🟪⬛️🟪.
Tori Fernandes @toridfernandes
352 Followers 1K Following Accredited comms & crisis PR Pro | PRSA 15 Under 35 | Currently Head of AdSales Comms | Opinions are my own | RTs don't imply agreement
Mike McCarver @mikewmccarver
220 Followers 305 Following
Ben Cogan @benjamin_cogan
949 Followers 103 Following Acquiring great DTC businesses │ Co-Founder of Hubble Contacts
TV Grim Reaper @TVGrimReaper
16K Followers 4 Following "It’s a great business model when a whole bunch of people pay for something they don’t really care if they have or not” - Rob Manfred, on the cable bundle
Eric Andre @ericandre
708K Followers 552 Following IM ON TOUR NOW! CATCH ME IN YOUR TOWN!!!! ERIC ANDRE EXPLOSION!
Lauren Wetzel @LaurenFWetzel
840 Followers 445 Following COO of InfoSum. Recovering Mgmt Consultant. Advocate for Data Responsibility. Brooklynite. Feminist. Dog Lover, Great Hair, Servant Leader #Ravens #Duke
Evan Giamanco @evgiamanco
379 Followers 678 Following Proud member of the @WBD crew. Father, husband, 3rd grade science fair winner
Rich Greenfield, Ligh.. @RichLightShed
53K Followers 4K Following Partner & TMT Analyst LightShed Partners GP LightShed Ventures Media Futurist Websites & Social Links: https://t.co/9u1Ibhj4TO
Warner Bros. Discover.. @WBDAdSales
15K Followers 6K Following
Gloria Dawson @GloriaDawson
4K Followers 1K Following Deputy editor overseeing retail coverage for @businessinsider [email protected]
Techmeme @Techmeme
430K Followers 962 Following Top news and commentary for technology's leaders, from all around the web. This account shares top-level Techmeme headlines. Visit our site for full context.
Christopher Lawton @ChristophLawton
3K Followers 1K Following Communications Manager, @YouTube Ads, Former @Salesforce, @HERE, @WSJ Reporter. Interested in tech, economics, fitness...Views my own, RTs no endorsement.
Arielle Garcia @ArielleSGarcia
447 Followers 737 Following Director of Intelligence @ @CheckMyAdsHQ | Privacy | Ethics | Responsible Media & Tech | Cat & dog mom Views are my own.
Brittany Slattery @brittslattery
677 Followers 787 Following Chief Marketing Officer @OpenAPTV. Former @comscore, @hugeinc, @PublicisSapient. Boy Mom. Professional traveler wannabe.
Tinuiti @Tinuiti
4K Followers 733 Following Tinuiti is the largest independent full-funnel performance marketing agency in the US across the media that matters most.
Ben Cicchetti @BenCicchetti
661 Followers 1K Following Marketing @InfoSum | #ContentMarketer | #MentalHealth | #LGBTQ 🏳️🌈 | #SneakerHead | He/Him | Opinions my own
Precise TV @precise_tv
83 Followers 72 Following The contextual video company driving business outcomes for brands Get in touch at https://t.co/uKT1x0YGU3
Bill Daddi @DaddiBrandCom
51 Followers 377 Following
Brian Morrissey @bmorrissey
44K Followers 3K Following Writing about sustainable modern media businesses at The Rebooting.
Peter Naylor @prnaylor
8K Followers 1K Following VP of Global Advertising Sales at Netflix. Former Snap, Hulu, NBCU.
Kelly Abcarian @kellyabcarian
872 Followers 252 Following Everything tech, media, TV & digital. Addressable TV is here. EVP Measurement @ NBCU. Proud wife & mom of 2 girls. ❤️shoes. Opinions are my own.
Magnite @magnite
38K Followers 2K Following The largest independent sell-side advertising company. Find us on Nasdaq at MGNI.
Tim Peterson @petersontee
10K Followers 981 Following Senior media editor, Digiday | [email protected] | DMs are open | DM for Confide/Signal #
Lucia Moses @lmoses
9K Followers 1K Following Senior correspondent, media at @thisisinsider. Ex-Digiday, Adweek. [email protected]. Also at https://t.co/PkEt20QXkU
Jane Ha @commswithjane
19 Followers 68 Following comms @ disney advertising | talking ads, tech, film and tv | will never say no to a bagel | views are my own!
George P. Slefo @GeorgeSlefo
4K Followers 899 Following Attain Director of Content & Commz. Previously: Tech reporter @AdAge; murder/mayhem @SunTimes; Senior Editor @Amazon, @TheTradeDesk. @USArmy vet. 100% Assyrian.
Ad Age @adage
977K Followers 69K Following Breaking news, trends and analysis—on advertising, marketing, commercials, agencies, tech and data. More brand innovation @creativitymag.
Jessica B. Lee @lawgirl821
3K Followers 4K Following Chair, Privacy, Security & Data Innovations @Loeb_LoebLLP | Runner, Traveler, Plant Killer | Privacy + Adtech + Nonsense | Tweets = mine | On Post @jessicablee
CES @CES
332K Followers 2K Following CES is the Most Powerful Tech Event in the World Produced by @CTATech
Mark Wagman @WagmanM
349 Followers 799 Following Managing Director of Data & Technology for @MediaLink. Wisconsin Badgers. St. Louis Cardinals. Rock and Roll. Tweets are my own.
Moe Chughtai @Moe_rants
447 Followers 320 Following Media, AdTech, and TV takes | Head of Advanced TV @wearemiq | Views are my own.
rbeeler @rbeeler
3K Followers 698 Following Founder/CEO of https://t.co/7m6r0SiN2H. Living/Breathing Publisher Monetization Strategies. I would hope my opinions are my own.
place where animal sh.. @catshouldnt
1.6M Followers 135 Following Best cat page on 𝕏 . DM for credit/removal
ARF @the_ARF
19K Followers 9K Following Advertising Research Foundation. Knowledge, latest insights and leadership for the #advertising, #marketing, and #research industry.
Scott Messer @Scrilla100
2K Followers 1K Following 15+yrs of monetizing and running digital media orgs. All things deals, audience data🍪, adtech, SEO, M&A, programmatic and TPS reports. Always learning.
InsiderIntelligence @insiderintlgenc
19 Followers 17 Following Find out why Insider Intelligence is critical for you to make more informed strategic decisions for your business.
Antenna @AntennaData
4K Followers 57 Following Antenna is building the market standard for subscription analytics
RokuNewsroom @RokuNewsroom
294 Followers 181 Following Our mission is to be the streaming platform that connects the entire TV ecosystem. Tweets from Roku’s communications team. For support, tweet @RokuSupport.
digital_chadvertising.. @digi_chad42069
3K Followers 443 Following Brand Safety Evangelist. Meme Strategist. Retail Investor. Thot Leader. Suffers from BDS.
LanaMcGilvray @LanaMcGilvray
3K Followers 5K Following CEO, Purpose Worldwide — Contributor, Ad Age. Top Women in PR Award Recipient — PechaKucha director —Advisor #ClubCMO #AdobeInsiders #WeRGenZ — #immigrant
Kyle Kuhnel @KuhnelK
29 Followers 219 Following Vice President at Broadsheet Communications. PR pro by day, dad for life.
Amanda Martin @amandaemartin
893 Followers 656 Following SVP, Partnerships & Business Strategy @Mediavine, mom of two boys, hockey fan, paddle boarder and golfer. Opinions are my own.
Chris Kane @ckane
1K Followers 435 Following
Linda Yaccarino @lindayaX
562K Followers 1K Following Driven by industry progress, inspired by provocative leadership, plus don't mind a good pair of shoes or a great @PennStateFball scoreboard either.
Blockbuster @blockbuster
244K Followers 1K Following The official Twitter feed for Blockbuster US. Follow us for updates and promos for all US Blockbuster fans.These really are the best people. James, included. 😅 I’ve been at AdExchanger for nearly a decade (!!) and I still learn from my excellent colleagues every day. Also, the online ad industry is wild, crazy, weird and fascinating. Come shine some sunlight on it with us.
I am admittedly a burden, but trust me you want to work with these people. Also multiple people who joined AdExchanger from non-journalism jobs are now editors in chief elsewhere. Just saying. And that's not counting other now-EIC alumni who did have reporting backgrounds.
My contribution to the third-party cookie delay news. 😅 🍪 To @kateritchie, @Myles_Younger, @dmarti, @reidjjackson, @pbannist, @stevenchoi, @aexm, @brave and @AdtechGod – thank you for your service. 🫡 adexchanger.com/online-adverti…
Proud sponsors of @AdtechGod — and proud to be full DOOH together too! If you’re considering Digital Out Of Home, DM us — we make it easy & accessible for marketers of all sizes.
I am admittedly a burden, but trust me you want to work with these people. Also multiple people who joined AdExchanger from non-journalism jobs are now editors in chief elsewhere. Just saying. And that's not counting other now-EIC alumni who did have reporting backgrounds.
WE'RE HIRING AN ASSOCIATE EDITOR! If you're an experienced writer unafraid to get your hands dirty with ad tech nitty-gritty, this is for you. I've never felt more challenged & rewarded as a writer, and I love coming to work every day. come join me :) linkedin.com/jobs/view/3905…
@Myles_Younger Probably bc laptops on a couch can go a few different ways.
Somehow I am already back here. 🙃So long, London. Had a good run. A moment of warm sun. See you soon.
Wondering who will acquire @tiktok_us I don’t think it could be Meta or Google so perhaps: 1️⃣ Walmart 2️⃣ Amazon 3️⃣ Microsoft Who do you think?
If Walmart acquired TikTok
Thanks for all of the kind messages post my announcement this week about departing Publica, all have been read & really appreciated. Although the world can be a big place, the AdTech ecosystem is small, and I am proud to be a part of it with you all!
More here — this is the email Jim Spanfeller, CEO of G/O Media, sent out today. And yes I’m told Global Tetrahedron is in fact a real company
How marketers think people buy: 1. Buyer sees ad. 2. Buyer clicks ad. 3. Buyer purchases. Versus how people *actually* buy:
32. Buyer's girlfriend makes offhand comment about their biggest insecurity 7 days later. 33. Buyer clicks and browses site. 34. Buyer goes to their cart. 35. Buyer finally purchases. 😂
25. Buyer is awake late at night after drinking too much coffee. 26. Buyer is doom scrolling. 27. Buyer sees another ad. 28. Buyer clicks and browses site. 29. Buyer gets sleepy. 30. Buyer falls asleep. 31. Buyer forgets about brand...
19. Buyer hears friend talking about brand 7 days later. 20. Buyer searches email for discount they got during ATC. 21. Buyer shops Amazon for cheaper price. 22. Buyer gets distracted by Amazon. 23. Buyer scrolls on. 24. Buyer forgets about brand...
1. Buyer sees ad. 2. Buyer gets distracted by cat. 3. Buyer forgets about brand. 4. Buyer sees organic post 3 days later. 5. Buyer likes organic post. 6. Buyer scrolls on...
how come all the stock photography of "business people" isn't of a bunch of folks sitting in t-shirts on the couch with the warm glow of a laptop 10 inches from their face?
Always a really interesting read 👌
i will never stop or apologize for my commitment to covering every scandal of the week.
too much of my day is spent unsubscribing from emails i never signed up for.
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