Adrianne Pasquarelli @SheLikesToShop
Covering retail and finance for @adage. Formerly with @CrainsNewYork. bit.ly/2aZ1Ld1 New York, NY Joined June 2010-
Tweets1K
-
Followers4K
-
Following442
-
Likes146
Expect to see more massive media buys from @HomesDotCom after #SuperBowl as this is only the beginning of its campaign. Read more: adage.com/article/specia…
Temu again?! The #SuperBowl spot from Temu, which ran three times, was created in-house this year.
By focusing on oncology in its #SuperBowl ad, Pfizer positions its 175-year-history for the future as it prepares to dedicate 40% of its R&D to cancer treatment. Read more: adage.com/article/specia…
This is the first corporate brand #SuperBowl spot for Pfizer, which ran an Advil ad back in 2016.
This is a first #SuperBowl buy for Etsy. The brand decided to air right before the #HalftimeShow to attract “the broadest audience possible,” the company told @adage.
Outdoors retailer Bass Pro Shops is becoming a #SuperBowl regular. The brand had spots in 2021 and 2023 and now this year.
A new agency-72andSunny-worked with E-Trade for #SuperBowl this year but it brought back the same baby, this time with a pickleball racquet.
After last year’s #SuperBowl debut, Temu’s awareness skyrocketed and it became the most downloaded app in the U.S within weeks, with daily users surging 79% to 10.5 million from Dec. to late Feb.
My 12-year-old on Tina Fey in the #SuperBowl ad for Booking.com: Look it's that lady from Mean Girls!
This is the first of three #SuperBowl spots for @HomesDotCom as it relaunches its brand. What do you think of its choice of celeb spokespeople?
This is the third consecutive #SuperBowl buy for Booking.com. This year’s Tina Fey-focused spot more than doubles the celebrity count of last year’s ad.
After teasing out Arnold as Agent State Farm for the last few weeks, State Farm has finally given us a twist ending and it memorably includes being upstaged by his “Twins” co-star Danny DeVito. This is State Farm’s first #SuperBowl spot since 2021.
Michael Cera for CeraVe is a callback to one of my favorite #SuperBowl spots when Michael Bublé promoted Pepsi’s Bubly “for no other reason than the word Bubly looks like Bublé” back in 2019.
Temu announced its #SuperBowl plans in a lawsuit against chief rival Shein late last year. That’s one way to say you’re advertising in the game.
Even aliens need a place to live. Apartments.com was last in the #SuperBowl in 2016 and its reappearance this year is part of a larger buy from parent company CoStar.
This is a second consecutive #SuperBowl spot for Astellas, which aired an ad about menopause last year. This year’s ad highlights its new prescription treatment for hot flashes.
Did Melissa McCarthy borrow the E-Trade Baby’s lumberjack outfit from last year’s #SuperBowl?
Booking.com is one of the sole travel brands making a #SuperBowl appearance amid an expected slowdown in leisure trips. Last year, travel was a much bigger category.
Health care brands were few and far between this #SuperBowl which saw just Dexcom and Astellas air spots. Does this “premature electrification” spoof pharma ad for Ram count as wellness?
Let’s hope this Workday ad ends the trend of calling corporate types “rock stars.” Please. #SuperBowl
Phoebe Bain @notnotphoebe
10K Followers 3K Following Senior Reporter @adage // Past: started @marketingbrew for @morningbrew @businessinsider @socialmedia2day // ✍🏻 @cosmopolitan @elitedaily // Views my ownKimeko M. @KimekoM
10K Followers 3K Following I'm not actually funny. Y'all just think I'm a joke | ‘22 Women in Marketing Award Winner | Senior Marketing Reporter @digiday | Co-host of Digiday Podcast🎙️Olivia Morley @_oliviamorley
5K Followers 5K Following Sr. Agencies Reporter @adweek: [email protected]. Writing a debut novel set in suburban Utah.Marty Swant @martyswant
19K Followers 17K Following Senior Reporter @digiday covering marketing & tech (AI, privacy, policy, etc.) ✍️ Past: @Forbes, @Adweek, @AP. 📧 [email protected]📱Signal: +1 929-399-6544Katie Deighton @DollyDeighton
8K Followers 4K Following I write, I read, I wear gold hoop earrings. Reporting on all things advertising and design for the @WSJ; forever perfecting my blowdry and Desert Island Discs.Ad Age @adage
977K Followers 69K Following Breaking news, trends and analysis—on advertising, marketing, commercials, agencies, tech and data. More brand innovation @creativitymag.Meg Graham @megancgraham
13K Followers 996 Following Advertising/marketing reporter at the Wall Street Journal, half-Canuck, Chicago girl 4eva. Tips? DM for my Signal (no pitches, please)Neil Saunders @NeilRetail
29K Followers 3K Following Managing Director of GlobalData Retail, founder of Conlumino. I analyze all sorts of things to do with retail, shopping, and consumers.kristina monllos @kristinamonllos
8K Followers 2K Following senior marketing editor @digiday /@thenewschool alum got a tip? email me: [email protected] / rhode islander in missouridennis hegstad @dennishegstad
102K Followers 7K Following building @IRU_DCE. Prev co-founder https://t.co/bIADGh1cgd (acquired). i run for fun. I post about marketing, investing and ecommerce ⤵️Kate @KateAdamsPR
294 Followers 966 Following Tech PR at PAN Communications. @SyracuseU alumna. You were in the parking lot earlier that's how I know you!Phil Wahba @philwahba
12K Followers 904 Following Senior writer @FortuneMagazine co-chair of Fortune Impact Initiative. 50-state marathoner, triathlete, mega fan of @DefLeppard phil. wahba @fortune.comKimberly Harper @HarperKimb50962
1 Followers 691 FollowingDouglasJBurke @DouglasJBurke
515 Followers 3K Following Entrepreneur, CEO of MuseyTV and host of Backstory Song podcast https://t.co/jh1tbwCvaYJustin Jon Thorne @justinthorneUK
2K Followers 1K Following Founder of Hydra - A SaaS solution cleaning up legacy access to the major ad accounts, social pages and analyticsTilingMyWay @TilingMyWay
12 Followers 137 FollowingTim Williams @WimTilliams
2K Followers 527 Following Actor, Musician, Berlin , NYC, Houston, Son, Brother, Father, Thoughtful, #CreateJannie McInnes @JannieMcInnes
76 Followers 341 FollowingSkylar Smith @Skylar_M_Smith
1 Followers 96 FollowingScott Suttell @ssuttell
5K Followers 2K Following An editor at Crain's Cleveland Business. Cleveland/Lakewood partisan. Movie lover. Northwestern fan. Soft spot for dogs.Lenesse @Lenesse331890
24 Followers 785 Following Nice to meet you. My hobbies are reading, food and sports. I like cats😘 I like to meet new friends while traveling🎉🎉🎉Lee Anne Grant @theLAG
673 Followers 1K Following Chief Growth Officer @babylist Camping, reading, hiking and hot tubbingAnna Craven @Anna_Craven_
255 Followers 2K Following Publicist for leading tech brands // @BrandeisU alum // views are my ownPedro Aragao De Olive.. @paragao10
11 Followers 58 FollowingJorge Florez @JorgeFlore14306
27 Followers 510 FollowingPriscilla V. @priscillavon_s
21 Followers 137 Following New Account~Head of Marketing at @Mirriad, the world leader of AI-powered virtual product placement. X’s ≠ endorsements. Opinions = mine alone. Storytelling 🫶Al Leong CMO: Blockch.. @iDesignStrategy
127K Followers 808 Following CMO/CEO/Advisor: Technology Marketing, Blockchain, Web3, Infrastructure, API Gateway, Node Management, NFTs, Staking, Regtech, GameFi, L1s, L2sVladimer Botsvadze �.. @VladoBotsvadze
54K Followers 45K Following No. 1🌎 Marketing Influencer by @thinkers360 | As Seen in @forbes & @Bloomberg | Advisor @HarvardBiz | Mentor @Techstars | Judge @Gartner_IncAndfonts @AndriiShevchyk
1K Followers 4K Following Fonts designer. You can buy my fonts here: https://t.co/zmJg7o3tvi Donate Author, my PayPal: [email protected]Josh Segal @seagullpunch
1 Followers 75 FollowingAlyssa Bauer @_Alyssa_Bauer
37 Followers 248 FollowingCoalition for Healthc.. @CHC_Advocacy
53 Followers 63 Following The Coalition for Healthcare Communications (CHC) promotes the free exchange of accurate, credible, and scientifically sound healthcare information.Tim Scanlan @sixof11
1K Followers 4K Following Octagon VP Sports Broadcast. Fan of sports, movies, books, running, great restaurants, coffee shops, and wine.James Kelly @JamesKe37828997
65 Followers 171 FollowingLily Moreno @LilyMoreno53
46 Followers 372 FollowingCaroline Kamerschen @c_kamerschen
551 Followers 4K Following @USC Alum✌🏼 Account Manager at Bospar PR. working with tech companies 👩💻Barbara DellaValle @BarbaraD5198
4 Followers 42 FollowingLenore @lookiehere7x7
91 Followers 1K FollowingBarb Alfonso @barbalfonso
419 Followers 949 Following Corp comms @icrpr. @BCWGlobal & @COMatBU alum. Intersectionality, pop culture & craft beer.HR @hr132072
29 Followers 27 FollowingLaab @Laabagency
40 Followers 834 Following We are a branding agency helping build new futures for companies and start-ups.Lukas Artho @lukas_artho
119 Followers 1K Following At The Forefront Of Youth Culture. Born In 2016 - Culture-Driven High-Impact Branding. The One-Man Power House. Strategy - Design - Development - Activationmerja lehtinen @lehtinen_merja
47 Followers 163 FollowingGiant Spoon @Giant_Spoon
4K Followers 878 Following The independent, integrated agency that stirs shit up. LA | NYJonathan Cain @jcainnews
589 Followers 246 Following Public Relations at Worcester Polytechnic InstituteFabricio Costa @fabsonaboat
164 Followers 554 Following Idea Facilitator Good music, good food, and good fights.Toby Chaudhuri @TobyChaudhuri
2K Followers 4K Following Works to activate the public and motivate action through the power of story, experience and communityBenaiahVeritas @J2HVeritas17
207 Followers 5K Following Proverbs 1:7 KJV The fear of the LORD is the beginning of knowledge: But fools despise wisdom and instruction.print1990 @print_1990
70 Followers 514 Following I am Professional Graphics designer & Logo Expert or founder of Jinnat Multimedia. I will provide all Graphic design service #Graphic_designTim Nudd @nudd
20K Followers 3K Following Creativity editor @adage @creativitymag. Previously: @ClioAwards @MusebyClio @Adweek. Host of https://t.co/b18V6366R3, about the making of great ads.ADWEEK @Adweek
691K Followers 26K Following All the news, insights and inspiration you need to know in advertising, marketing and media.Patrick Coffee @PatrickCoffee
17K Followers 2K Following WSJ reporter on the marketing beat @wsjCMO. [email protected] or [email protected] 929-271-1558Ad Age @adage
977K Followers 69K Following Breaking news, trends and analysis—on advertising, marketing, commercials, agencies, tech and data. More brand innovation @creativitymag.Lauren Thomas @laurenthomas
27K Followers 930 Following M&A and Shareholder Activism Reporter at The Wall Street Journal. Ex-CNBC. Tar Heel. [email protected]MediaPost @MediaPost
113K Followers 882 Following Daily news and commentaries for media, marketing and advertising professionals looking for the most comprehensive industry coverage.ADWEAK @adweak
103K Followers 0 Following Want us to help promote your brand, new campaign, or whatever? Let's do it. email paul @ https://t.co/4VoxIeIIGJSapna Maheshwari @sapna
41K Followers 1K Following whatsupna? @nytimes business reporter covering TikTok and emerging media. pun lover, Tar Heel, from CT. tips to [email protected], DM for Signal, WhatsApp.Meg Graham @megancgraham
13K Followers 996 Following Advertising/marketing reporter at the Wall Street Journal, half-Canuck, Chicago girl 4eva. Tips? DM for my Signal (no pitches, please)Neil Saunders @NeilRetail
29K Followers 3K Following Managing Director of GlobalData Retail, founder of Conlumino. I analyze all sorts of things to do with retail, shopping, and consumers.Chavie Lieber @ChavieLieber
7K Followers 998 Following Styles Reporter @WSJ | alum @BoF @Voxdotcom OG Racked | BoyMom x2, b"h | Semi-retired TorahBowl champ | tweeting about fashion, judaism, herring | #FreeEvanCampaign US @CampaignLiveUS
17K Followers 2K Following We cover news FOR and ABOUT marketing, media and tech professionalsR/GA @RGA
191K Followers 3K Following We design businesses and brands for a more human future. Tweets by @chapinc.Digiday @Digiday
188K Followers 4K Following Authority, insight, and honesty on digital media and marketing.kristina monllos @kristinamonllos
8K Followers 2K Following senior marketing editor @digiday /@thenewschool alum got a tip? email me: [email protected] / rhode islander in missouriMike Shields @digitalshields
19K Followers 780 Following Founder of Shields Strategic Consulting. Host of Next in Media https://t.co/ltVcyWvJMz co-founder https://t.co/8TwQSUpyKB, former @BusinessInsider, @WSJ, @Digiday, @Adweekdennis hegstad @dennishegstad
102K Followers 7K Following building @IRU_DCE. Prev co-founder https://t.co/bIADGh1cgd (acquired). i run for fun. I post about marketing, investing and ecommerce ⤵️Phil Wahba @philwahba
12K Followers 904 Following Senior writer @FortuneMagazine co-chair of Fortune Impact Initiative. 50-state marathoner, triathlete, mega fan of @DefLeppard phil. wahba @fortune.comSesame Street @sesamestreet
1.9M Followers 42 Following Our nonprofit’s mission is to help children grow smarter, stronger, kinder – in more than 150 countries around the world!Erika Wheless @erikawheless
804 Followers 589 Following Marketing reporter @adage covering food and restaurants 🍔🍟 Past: @digiday, @finplan, @DJNF, @WNYC @newmarkjschool grad she/her (views and tweets my own)Wendy’s @Wendys
3.8M Followers 446 Following We like our tweets the way we like our fries: hot, crispy, and better than anyone expects from a fast food restaurant.Dan Pantelo @danpantelo
3K Followers 1K Following founder @marpipe_hq ($10m+ raised), we give the world’s top brands control over their catalog ads. forbes 30u30. big shareholder guy.Ju Rhyu @jurhyu
8K Followers 690 Following co-founder @herocosmetics, a functional personal care brand. tweets about retail, DTC, business-building here. 📍NYC / Paris.Erin Falter @erinfalter
2K Followers 2K Following Talking about growth in ecomm, gaming and life | Fractional CMO @ select consumer brands | Growth @mothergamesgg | Prev: @TydoTweets/@SharmaBrands/@vaynermediaalex beller @ringmybeller
3K Followers 747 Following Cofounder @Postscriptio. Having fun helping brands grow with the best team in saas. ✡️Puck @PuckNews
68K Followers 645 Following The inside story at the nexus of power, money, and ego. Built in partnership with a team of elite journalists, Puck begins where the news ends.Brian Bonilla @BrianBonillaNYC
1K Followers 624 Following Senior reporter at @AdAge. Also words in Timeout and Brooklyn MagazineVogue Business @voguebusiness
24K Followers 102 Following Everything you need to stay ahead in fashion. https://t.co/gtFPGYKmn4lululemon @lululemon
951K Followers 99 Following We're always here to support you. Hit the link to chat with us: https://t.co/QOTp7nQIF7Pfizer Inc. @pfizer
490K Followers 2K Following Breakthroughs that change patients' lives. Visit https://t.co/zipcKiG1jD to learn more. https://t.co/FPP9fmzZh6southpaw @nycsouthpaw
257K Followers 7K Following Writer, lawyer, Dodger fan, idealist, hater. nycsouthpaw18 at gmail. RTs = endorsement or scorn. Insta / bluesky / threads same handle.Let Toys Be Toys @LetToysBeToys
40K Followers 3K Following Challenging gender stereotypes in childhood, especially in toy marketing, education and the media. Founders of the #LetBooksBeBooks campaign and #Toymark award.Parker✨Herren @parkerdelrey
1K Followers 894 Following TV Reporter @AdAge | [email protected] | he/him 🏳️🌈 very gayGOOD AMERICAN @goodamerican
36K Followers 2 Following Founded by @khloekardashian & Emma Grede A BRAND FOR EMPOWERED WOMENEmma Grede @EmmaGrede
3K Followers 45 Following Co-Founder @goodamerican Founding Partner @skims Board Member @15percentpledgeMark Fischer @MarkFischerNY
2K Followers 3K Following Web Editor @AdAge. Used to work at the Daily News and NY Post.Jon Springer @_JonSpringer
4K Followers 2K Following I write about beverages and sports for @AdAge. Cyclist, dad, baseball historian. Blue and orange. https://t.co/hGJwkwz6PnRicky Engelberg @rje7
4K Followers 5K Following I spend a lot of time consuming media. A lot. Work at @maximumeffort, former-CMO VistaPrint. ex-Nike + Converse. Boston…all views my own and not my employer's.Deborah Weinswig @debweinswig
35K Followers 1K Following Founder and CEO of @CoresightNews; Retail Tech Guru; Top Wall Street Retail & Tech Analyst. Expertise: #retailtechnology, #retail, #supplychain & #realestateMayhem @Mayhem
108K Followers 1 Following I’m Mayhem. I can be anything from a flat tire to a picture of someone's dinner. Follow if you dare and tag me for a chance to be featured.Cʀɪsᴛɪɴᴀ Aᴍ.. @CristinaAmpil
1K Followers 828 Following Management engineer. Lover of art science math and economic policy. Views my own. @PwC Editorial Leader #Cyber #Privacy #Risk. 👏🏼 of #BigIdeas #GoodPeopleAlden Wicker @AldenWicker
8K Followers 1K Following Independent journalist, founder of @EcoCultcom. Author of To Dye For: How Toxic Fashion Is Making Us Sick – and How We Can Fight Back (Putnam)Michael Harriot @michaelharriot
526K Followers 97 Following Writer, board-certified wypipologist, last real Negus alive. BlackAF History/Drapetomaniax podcast/theGrio…At the SAME DAMN TIME. Never reneged; Never will.Huge Ma @turbovax
144K Followers 713 Following former candidate for state assembly and vax twitter botCasey Hurbis @caseyhurbis
2K Followers 2K Following #RocketMortgage #AdGuy #Detroit #SpartyOn #TweetsAreMineKlarna @Klarna
59K Followers 959 Following We make shopping smoooth. Our aim is to become the world’s favourite way to shop. Customer service questions @AskKlarna, Press @KlarnaNewsJon Erlichman @JonErlichman
403K Followers 102 Following Tech, stocks & business history. Anchor “The Open” 9-10am on @BNNBloomberg & “Bloomberg Markets” 1-2pm on @BloombergTV 💍 @carolinelesleyLeslie Josephs @lesliejosephs
11K Followers 3K Following Airline reporter @cnbc. Previously @wsj in New York and @ap in Peru. Queens native. Dog is my co-pilot. Reach out: [email protected]AP Politics @AP_Politics
539K Followers 597 Following Highlights from AP's coverage of U.S. politics and government in words, photos and video. Managed by the Washington bureau.Anisha Talpade @AnishaTalpade
29 Followers 192 Following Editorial specialist, data and market researcher, and retail enthusiast keeping up with economic and market trends, retail and FMCG industries.Natalie Bowman @missbeaux
5K Followers 5K Following Snarky, wise. MD of Digital/Design @alaskaair, DTC start-up, Board @thinknw @historymuseumRebekah Kondrat @rdkondrat
2K Followers 374 Following Building physical retail for brands; rekon Retail™ | Former @Apple, @WarbyParker, @OutdoorVoices, Joybird | Ballerina | Retail is Alive™ [email protected]Catherine LeClair @cm_leclair
727 Followers 1K Following chaotic spongebob energy | marketing @TheAtlantic | freelance writer with clips in @NYTimes @NewYorker @WIRED @Reductress etc.Robert Reich @RBReich
1.6M Followers 955 Following Berkeley professor, former Secretary of Labor. Co-founder, @InequalityMedia. Substack: https://t.co/U9YAAOMrTQ | Mastodon: https://t.co/WXFjvvEnbxThe Lincoln Project @ProjectLincoln
2.9M Followers 1K Following "You cannot escape the responsibility of tomorrow by evading it today.” – Abraham Lincoln 🏴☠️ | Home of #TheBreakdownJohn Dioso 🫡 @johnnydioso
786 Followers 1K Following Emotional-truth teller, seemingly ranch. Editor of Ad Age Studio 30, former Guy from Cosmo, Rolling Stone, Glamour, Us Weekly, Martha Stewart LivingDara Treseder @daratreseder
12K Followers 4K Following Mom. Wife. C-Suite. Board Director. Passionate about Technology. Chief Marketing Officer @autodesk (She/Her). #MakeAnythingDanni Santana @enterSanDan
1K Followers 622 Following Editor, Personal Finance @CNET Formerly @BusinessInsider, @fos, @Skift, @_diginsurance RT≠ endorsements. Opinions are my own.David Nelson @davielson
302 Followers 349 Following Head of Design for @NM_Financial / hockey dad / occasional tweeter / formerly @Microsoft @Intersection @Adobe @method_incEvan DeSimone @MediaEvan
11K Followers 10K Following Media writer/complainer |previously Custom @digiday @videoinknews @integralads| words @tubefilter @DCNorg| [email protected]Dan Peres @DanPeresNY
3K Followers 219 Following Dad. Writer. Author of the memoir, As Needed for Pain, available now.Big scoop from @SheLikesToShop adage.com/article/market…
🍔🌯🍟New beat alert!🍪🍗🍕 Starting today I'll be covering the wide world of food here at Ad Age, including marketing strategies for restaurants, QSRs, and CPG foods. Just a note that I don't cover beverages - that's a whole separate thing.
Our Wellness Revolution conference has been full of great insights. Interesting to hear about @MLB’s partnership with CBD company @charlottesweb. @adage
Seeking recommendations/travel tips/restaurants/museums for Santiago, Chile (and any must-do day trips from there): Any help appreciated!
Another great dog commercial. Overall, the dogs are totally beating the celebs.
Every dog in the country: “Why y’all hugging on me all of a sudden?” #SuperBowl
M&M’s Super Bowl ad star is Maya Rudolph and 80% of its actors are diverse. The Mars brand said, “Casting was a very important consideration during the development and production of the M&M’s Super Bowl ad,” which was created by BBDO
There was Heineken's #SuperBowl spot for its 0.0 non-alcoholic beer. Here's my Friday story about how marketers are increasingly spotlighting the "dry economy": wsj.com/articles/nonal…
Dear Amazon: I'd like to return my cowbell for a triangle. #SuperBowl
What's the takeaway from that break? Pete Davidson is a cannibal, giraffes can bust a hell of a move and Pringles ought to take its can and go home. #SuperBowl
Taking a break to hug my dogs and sob. #farmersdog #SuperBowl
Rakuten’s #SuperBowl ad includes looks from fashion designer Christian Siriano, who had a cameo in the commercial.
All he wanted was to go back to working the Dunkin’ window…
J. Lo saying "grab me a glazed" makes the Dunkin ad good. (Proud Dunking loyalist)
Mistakenly put $20 under my kid's pillow last night instead of a dollar so now I have to hide the pliers from her
Congrats to my @adage colleagues for a strong showing in this year's Neal Awards finalist list released today > siia.net/neals/2022-nea… including @SheLikesToShop