Andy Ward - 🎯 Conversion Design @AndyWardCRO
I help creators set up world-class landing pages and funnels using conversion design. 20 years of helping online businesses grow. Family man & BJJ black belt. theconversiondesigner.com/newsletter Conversion design newsletter Joined April 2010-
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How to learn 10X more than any online marketing course: 🔵 Create a low ticket product like an online course 🔵 Create a landing page 🔵 Create some Facebook ads to promote the offer 🔵 Spend your own money driving traffic and making tweaks until you're making money
Overdelivering is a business hack. “When we do more than we are paid to do, eventually we will be paid more for what we do.” Zig Ziglar
It's fine starting your business with $0. BUT... Your competitors are spending money on the best tools, and the best people. As soon as you've got the budget, start investing in your business.
Remember that a lot of people viewing your website are not sitting comfortably at a home or office. They might be on the bus, standing in a line, in a coffee shop or in countless other situations. They are DISTRACTED. So keep your website simple. Very simple.
Choosing the right platform for your website is vital. And we've all got more choices available than ever. I've tried a TON of them. And the most scaleable and flexible option is still WordPress. Take the time to learn how to set it up. You won't regret it.
Build the discipline to stick at something for one year and you'll be good. Build the discipline to stick at something for 10 years and you'll be elite.
Want to know if your product or service is good? Then get feedback. But not just any feedback. Feedback from real, paying customers. They will tell you the truth. Sometimes it will hurt. But it will be worth it. IF you drop your ego.
It's never been easier to start an online business. It's never been harder to stand out. One of the easiest ways you can is by improving your copy.
What REALLY makes your landing page convert well: It's not your logo It's not your trendy design It's not your boring statements like 'We've got years of experience in ____' It IS showing your visitors that you understand their problems better than anyone else.
Morning! Here's to a great week. DM's are open to anyone wanting some quick tips to improve their website.
If you wait for the 'right time', you'll be waiting forever. Applies to anything - fitness, business, starting a family. Take the plunge and work it out as you go. NOBODY has it all figured out.
Customer acquisition costs are rising all the time. So finding ways to RETAIN your customers is more important than ever. One way to do it: Provide awesome customer service.
It takes a bit of time time to do some customer research and find out what your customers really want. It takes much longer to rework your entire product or service because you skipped the research part.
I've never considered myself a morning person. But changing my workouts from the evening to first thing in the morning has been a game-changer.
Learn copywriting by studying the best of all time. Steal my 'copywriting masters' swipe file. Over 30 examples from copywriting masters: Gary Halbert Eugene Schwartz David Ogilvy Joe Sugarman Like & comment 'copy' and I'll DM it to you. (Follow so I can DM)
One of the best ways for e-com websites to increase AOV is by adding a one-time offer after the initial purchase. And there's a bunch of apps that make it very easy to do.
We all want fast results. And you can increase the number of sales of just about anything if you're able to show the customer how you can help them get what they want faster than anyone else. Look how Javy do this when selling coffee...
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Want high income? ↳ Start a service business Want high leverage? ↳ Sell digital products Want time freedom? ↳ Don't start coaching Design your business around the lifestyle you want. Not the other way around.
I'll tell you who's not complaining about LinkedIn. People who are on LinkedIn, using it properly to start the right conversations with the right people.
Today's my 32nd birthday. Always incredibly grateful to be here—writing to you for the past 4 years has been so fun and fulfilling. I've gathered thousands of ideas to help me build my writing business. Here are 32 of the best:
Hey Twitter... Can we stop flexing your own revenue as a way to sell to clients? "Made $30K, buy my coaching" "I'm at 6 figures, pls hire me" If you didn't build enough trust with your audience in your skillset, do you really have a good reason to sell?
Are you prioritising your customer pain points? 🔴To find out what is causing your customers the most pain, talk to your customers and ask them to be specific. 🔴Get them to prioritise their pain points then find the point at which a bearable pain becomes an excrutiating pain.
3/4 of your sales funnel is all about proof I’m lucky - when a client comes to me and says my copy said exactly what they were thinking they’re 98% ready to sign up Are you proof that your process work?
This month's newsletter is out tomorrow. I'm really enjoying writing this one. Truth is, I woke up later than I wanted to this morning. Why? Because my partner and I went down a much needed rabbit hole. So, I'm editing my newsletter in the car whilst my son is doing his…
Big problem with agencies is so many think they get paid for what "they do". Easiest path to being replaced. Example: you do websites, so what? Deep down, the value isn't in the actual site; it's the fresh positioning and conversions. You make videos? So does everyone on…
I started and finished a deck for an upcoming webinar this morning. It's now 10:47. I could do more work but I finished the #1 thing I wanted to get done. So instead I'm headed to the gym. This is what burnout avoidance looks like. Finding a stopping point and not shaming…
Surround yourself with people who fight for you in rooms you aren’t in.
3 years ago, I was troubleshooting circuits. Now I decode human emotions in stories. It's not about the words you use in your content. It's about the struggles you face and how you solve them. So what're you waiting for? Why aren't you sharing your story?
If more volume was the answer...then why isn't every single gym goer jacked? Because THEY ALL do a tonne of volume. What's missing is decent technique, intensity and a solid exercise selection. Sufficient volume with all of the above is what you need.
I just want to work with high level people man. I’m so tired of excuses. Own your 💩
I’ve been a professional email copywriter for over 7 years. Funny mistake EVERY WRITER makes 🙈 TYPOS I signed off an email to a client with “I look forward to meeting you in Tuscon.” The client replied, “It’s TuCSon.” My note back to her: "Thenks. Lern something eww every…
The 2 phases of my 3-month MBA program. Phase one. Either one on one. Or a mastermind group. Phase two. Everyone joins the community. And have access to a huge library of resources. Made by experts around the world. What are your thoughts about this?
How do you maintain a healthy work-life balance while pursuing your goals?
This idea of being hyper-focus feels good, doesn't it? I bet you can imagine it because you've been there before. And you probably want to be there more often. I know I do but, I'll tell you friends you don't get focus by making focus the goal. You get there by complete…
Pick one: • 4 clients at $5k/mo each • 30 clients at $1k/mo each And yes, there is a correct answer.
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