ID5 @ID5_io
Powering addressable advertising for publishers, marketers and ad-tech platforms. id5.io London, England Joined December 2016-
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🤨Surprise, surprise, cookie removal has been delayed yet again. Here is what ID5 thinks about this development: news.id5.io/2024/04/24/a-l…
“A big part of the frustration around the identity space is that brands and agencies have been the last piece of the puzzle to fall in line; everybody’s been waiting for buyers to be involved.” @rochemathieu discusses @ID5_io's $20 million funding round videoweek.com/2024/04/09/id5…
The S4S Ventures co-founder is the latest to invest in @ID5_io, alongside information and insights company @TransUnion UK.
Huge congrats to @aperiamventures portfolio company @ID5_io on their $20m Series B fundraise! ID5 is the largest cookieless identifier worldwide, powering almost 50% of all online ad transactions. LETS GO @rochemathieu 🚀🚀! businesswire.com/news/home/2024…
Massive congrats team @ID5_io 👏 More here from @larakiara. #Identity #AdTech businessinsider.com/id5-pitch-deck…
Just met the #cookiemonsters in Times Square 🤣 Very timely ahead of @ID5_io’s On the Road event in NYC this afternoon and @IABTechLab’s As the Cookie Crumble event tomorrow 🙌🏻 Bring it on 🚀
Looking forward to attending this year and having our own Josh Yamuder take the stage. Learn more about our new partnership with @ID5_io here: tritondigital.com/press-releases…
Looking forward to attending this year and having our own Josh Yamuder take the stage. Learn more about our new partnership with @ID5_io here: tritondigital.com/press-releases…
📣📣 Hot off the press: Triton Digital announces partnership with @ID5_io for identity enrichment. Through this partnership we'll improve #advertising targeting and addressability in the #audio space while complying with privacy regulations globally. tritondigital.com/press-releases…
🍎ID5 is back on the road in 2024 and headed to NYC! Here's a sneak peak at what you can expect: 📐Measurement Takes Center stage 🪪 2024: The Year of ID Collaboration 🤔The Evolving Role of the SSP 🎧Identity Beyond the Browser 💾 Save your spot now \> ow.ly/A4pJ50QG4MJ
Today, ID5 is celebrating International Women's Day by shining a spotlight on our partners! ow.ly/RVIU50QOxs7
Privacy Sandbox has grabbed everyone’s attention, but a deeper dive reveals potential pitfalls. @adexchanger 📕Read More > ow.ly/G7lz50QMmX3
Really interesting article on what TTD is facing in 2024/2025 by @larakiara @threefirstnames @LaurenJohnson businessinsider.com/the-trade-desk… Worth noting that the most widely integrated cookie replacement is not UID 2.0, but (@aperiamventures portfolio co) @ID5_io.
ID5 is hiring! We're looking for an experienced DataOps Engineer to join our infrastructure team. Apply Now > ow.ly/Q05u50QERCl
📺 Take a deep dive into CTV addressability in our interview with Davide Rosamilia, Director of Product Management at @ID5_io. Topics include: ▪️ evolution of addressability ▪️ role of alternative ID providers ▪️ universal identifiers in the CTV space 🔗 hubs.la/Q02jqSq90
Yesterday was Data Privacy Day! To celebrate ID5 will be sharing privacy tips and content across our social channels this week.
Call me nerd, but I ❤️ a good ad tech deep dive! @aripap and @acasale are doing a great job explaining what an SSP curation marketplace is 👏 We see a lot of activity moving that way, and the lack of post-cookie strategy by DV360 being a massive driver of that move 💡
Eyeota audience targeting data and our 75+ branded data partner audiences, powered by Universal ID @ID5_io are now available for global advertisers to activate on the independent programmatic platform @adform. Read more about it here👇 bit.ly/3vJCz6B
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@ericfranchi @aperiamventures @ID5_io @rochemathieu Congratulations @rochemathieu and the team! This is big news!
Digital advertising identity provider @ID5_io has raised a $20 million Series B. cdpinstitute.org/news/ #adtech
Alex Blood, VP of data and product at @goodwaygroup penned the perfect guide for marketers. Read "Cookies Crumbled: An Expert Roadmap for Thriving in Marketing’s New Era" on our website - bit.ly/3xATg50 #data #privacy #buyers #marketers #identity #programmatic
Huge news. Congratulations to @rochemathieu & Co!
Huge congrats to @aperiamventures portfolio company @ID5_io on their $20m Series B fundraise! ID5 is the largest cookieless identifier worldwide, powering almost 50% of all online ad transactions. LETS GO @rochemathieu 🚀🚀! businesswire.com/news/home/2024…
Congratulations @rochemathieu and @ID5_io team
Huge congrats to @aperiamventures portfolio company @ID5_io on their $20m Series B fundraise! ID5 is the largest cookieless identifier worldwide, powering almost 50% of all online ad transactions. LETS GO @rochemathieu 🚀🚀! businesswire.com/news/home/2024…
“A big part of the frustration around the identity space is that brands and agencies have been the last piece of the puzzle to fall in line; everybody’s been waiting for buyers to be involved.” @rochemathieu discusses @ID5_io's $20 million funding round videoweek.com/2024/04/09/id5…
The S4S Ventures co-founder is the latest to invest in @ID5_io, alongside information and insights company @TransUnion UK.
Massive congrats team @ID5_io 👏 More here from @larakiara. #Identity #AdTech businessinsider.com/id5-pitch-deck…
Just met the #cookiemonsters in Times Square 🤣 Very timely ahead of @ID5_io’s On the Road event in NYC this afternoon and @IABTechLab’s As the Cookie Crumble event tomorrow 🙌🏻 Bring it on 🚀
Looking forward to attending this year and having our own Josh Yamuder take the stage. Learn more about our new partnership with @ID5_io here: tritondigital.com/press-releases…
🍎ID5 is back on the road in 2024 and headed to NYC! Here's a sneak peak at what you can expect: 📐Measurement Takes Center stage 🪪 2024: The Year of ID Collaboration 🤔The Evolving Role of the SSP 🎧Identity Beyond the Browser 💾 Save your spot now \> ow.ly/A4pJ50QG4MJ
📣📣 Hot off the press: Triton Digital announces partnership with @ID5_io for identity enrichment. Through this partnership we'll improve #advertising targeting and addressability in the #audio space while complying with privacy regulations globally. tritondigital.com/press-releases…
Really interesting article on what TTD is facing in 2024/2025 by @larakiara @threefirstnames @LaurenJohnson businessinsider.com/the-trade-desk… Worth noting that the most widely integrated cookie replacement is not UID 2.0, but (@aperiamventures portfolio co) @ID5_io.
@EyeotaTweets and @Experian have collaborated to provide WorldView digital audiences to help brands better identify, understand, and target their consumers online 📲 Read all about it here: bit.ly/3UkBNaj @ExperianMktg_US #EMS #WorldView
📺 Take a deep dive into CTV addressability in our interview with Davide Rosamilia, Director of Product Management at @ID5_io. Topics include: ▪️ evolution of addressability ▪️ role of alternative ID providers ▪️ universal identifiers in the CTV space 🔗 hubs.la/Q02jqSq90
With Google's crumbling cookie striking another blow to data, there's a case to be made for offline channels. Could direct mail make a comeback? digiday.com/marketing/in-r…